Latest Articles

content audit

A Comprehensive Guide to a Content Audit

You might have encountered the term,” content is the king” at least once in your life. We live in a content-first world where content drives conversions. A rock-solid content strategy, coupled with search engine optimization gives a unique voice to your brand. But writing rock-solid content that moves mountains requires a lot of time and […]

IT; project management

IT + Project Management: A Love Affair

Project management gets a bad rap. Some think that it’s redundant skillset, with new AI technologies taking over some of the PM jobs. Others claim that it’s resource sucking. Your development teams think they can manage themselves. Some believe that Project Managers (PMs) are “too structured, rigid, too technical, and not technical enough,” depending on […]

Hobot Legee 669

HOBOT LEGEE Robotic Mop and Vacuum

There are so many robotic vacuums available now with a range of features and prices. However, there are only a few that can vacuum and mop. One of these is the HOBOT LEGEE-669 Vacuum-Mop Robot. Recently, I bought one (at a cost of $550) to see how it would do in my home. Here’s my review […]

app store

When’s the Right Time to Leave the App Store?

Apple’s Worldwide Developers Conference used to be the stuff of legend. We waited with bated breath for groundbreaking innovation. But… this year’s WWDC didn’t feature the significant product launches of yesteryear. Instead, the crowds watched the unveiling of Apple Arcade – the games subscription service. On the one hand, it indicates the growing importance ‘services’ […]

Lanmodo Vast 1080P Night Vision Camera

Lanmodo Vast 1080P Night Vision Camera

There are many people around the world for whom driving at night is inevitable. Even though there are many risks associated with night driving, there will be times when you have no choice. Having an additional eye helps in this situation. Some cars come with an internal Night Vision System, but it is not so […]

Is Artificial Intelligence Ready to be the Backbone of Our Security Systems?

Is Artificial Intelligence Ready to be the Backbone of Our Security Systems?

Artificial intelligence has vastly improved in the last decade to the point where AI-powered software has become mainstream. Many organizations, including schools, are adopting AI-powered security cameras to keep a close watch on potential threats. For example, one school district in Atlanta uses an AI-powered video surveillance system that can provide the current whereabouts of […]

live video

Where Live Video Fits into Your Marketing Strategy

Live video is a hugely powerful marketing tool. It combines visual imagery with a unique form of urgency, two-way communication, and an appearance on popular social media channels. But like any marketing tool, it shouldn’t stand alone. Live video has to be worked into an overall marketing strategy in which different elements support and reinforce […]

WordPress for Enterprise

WordPress for Enterprise – How This Open-source Platform Delivers Measurable Benefits

Despite multiple website building tools available, more and more enterprises are moving their website or blog section to WordPress. According to WordPress.org’s own statistics, 60 million websites around the world now rely on their platform. That accounts for nearly 34 percent of all websites and blogs.  And, the number continues to grow as more enterprises […]

NatureBox CBD

NatureBox: Forging a New Genre of Wellness

The NatureBox headquarters, a dash from downtown Redwood City, is in an airy building with natural light streaming through floor-to-ceiling windows bordering the street. This would be an ideal setting for an automobile showroom (historically, it was) but now it’s lined with standing desks, couches, whiteboards, a large external air conditioning unit and hundreds of […]

CEO, risks

Interview with Business Leader and CEO, Rana Gujral

This week’s How to CEO podcast gave me the opportunity to talk to a sought-after entrepreneur, business leader, and CEO, Rana Gujral. Rana started his career in a corporate environment, where he built hardware, software, “and everything in the middle.” He soon had an opportunity to lead the successful turnaround of a tech company verging […]

Why Tech Companies Need Simpler Terms of Service Agreements

The European Union’s General Data Protection Regulation is the most significant advance in data privacy in history, but little about the actual end-user experience of data privacy has changed. Here’s why tech companies need simpler terms of service agreements. Terms of service agreements are too long and too complicated for the average user, tech-savvy or […]

software development

Will Development Eventually Make Itself Obsolete?

Nearly a decade has passed since renowned venture capitalist Marc Andreessen famously declared that “software is eating the world.” The subsequent years have proven his observation was a prescient one, and the software developers driving this phenomenon have risen to the top of the proverbial food chain. Now, however, it’s becoming increasingly clear that they, too, are […]

gig economy construction

Why the Gig Economy is Coming for Architects, Engineers

It’s official: The gig economy is coming to construction. While other industries have been quick to adapt to freelance employment, architects and engineers within the construction sector have lagged behind — and that is beginning to change. Here’s why the gig economy is coming for architects and engineers. The majority of all workers will be […]

Authentic multicultural marketing

Why Multicultural Marketing Needs Machine Learning and Facial Tracking

Authentically and Effectively Marketing to an Increasingly Diverse America Marketers in 2019 will find it hard to be successful without understanding the cultural transformation that’s happening in this country. Between 2012 and 2017, the US multicultural population – Hispanics, African Americans, and Asian Americans – grew to 11.7 million people. Notably, these groups are younger […]