Latest Articles

secure fintech app

What it Takes to Build a Highly Secure FinTech Application

Since FinTech apps deal with highly sensitive personal and business data, security should be at the forefront of finance and banking solutions development. However, the reality is different. Here’s what it takes to build a highly secure FinTech application. Data storage issues, weak encryptions, data leakages, are just some of the vulnerabilities frequently discovered in […]

UWB technology

Follow the Puck

Watching ice hockey on television in the days of broadcast television was a challenge, to say the least. You could see players moving around on the ice, but the contrast was such that it was hard to judge depth or position, so you never knew exactly how far away they were from each other. Recognizing […]

data analytics

How Data Analytics Can Save Lives

Technologies like artificial intelligence and data analytics are disrupting all walks of life, including the healthcare sector. We live in a world where robots are performing surgery while people are consulting doctors and receiving medical prescriptions online. Even the governments are investing much more in the healthcare sector than they were a decade ago. Here […]

outsource general counsel

Reasons to Outsource General Counsel Services for Business

General counsel plays a vital role in ensuring a company functions within the scope of the law. Apart from assisting and guiding the management in general matters of legal compliance, other legal issues arise from time to time, which a general counsel is required to address. Outsourced general counsel services or an in-house general counsel […]

mobile apps analytics

Role of Mobile App Analytics In-App Engagement

Mobile apps are evolving a great deal as the world approaches 2020. Earlier, the performance of mobile apps rested over the criticality of mobile app testing, but now the times have changed. Mobile app owners and online marketers now believe that they require a consistent series of effort as an outbound pursuit. Analytics for customer […]

blockchain

Blockchain – Impending Revolution in Global Stock Trading?

What started out as a ledger for Bitcoin transactions, turned out to have so much more potential. It has become clear that blockchain technology has many promising applications. It’s immutable and decentralized nature makes it appealing to many industries. It’s apparent that blockchain is one of the most revolutionary inventions of the century. While Bitcoin has […]

AI in sales

AI is Not the Holy Grail of Sales, at Least Not Yet

For the past few years, we’ve heard that Artificial Intelligence is the game-changer that will enable people to work more efficiently. We’ve understood that AI will create more opportunities for businesses to be digital leaders in their respective fields. Creating opportunities is especially true for sales organizations. But, AI is not the holy grail of […]

OKR's

How OKR’s Completely Transformed Our Culture

Any business owner will tell you there is a massive chasm between “concept” and “execution.” More than half of the time, business owners and entrepreneurs will come up with amazing concepts — foolproof plans. And more than half of the time, it’s the execution phase that kills them. Here’s how OKR’s completely transformed our culture. […]

website tracking

Leveraging Big Data that Data Websites Should Track

Creating a product that solves customers’ problems is not just a matter of intuition, expertise, or brainstorming. Often, marketers get so overly confident in their knowledge of the market. A marketer may believe that there’s always the option to look at the state of things. Instead of imagining what the options might be, sales and […]

brand awareness video

The Dos and Don’ts of Brand Awareness Videos

YouTube is the second largest search engine, and Facebook’s algorithms increasingly favor video content. If you’re not posting video to these platforms (and others) regularly, you’re likely missing out on traffic and sales. Remember you can entertain while you educate. Here are the dos and don’ts of brand awareness videos. Creating a brand awareness video […]

mobile payments

The Rise and Rise of Mobile Payment Technology

Digitalization is a trend that has embraced our generation to the fullest and steadily. Digitalization among mobile users is piercing through all the sectors. If we talk about how financial transactions have impacted by digitization, it’s immense. Here is the rise and rise of mobile payment technology. The augmentation of smartphones further fuels digital transactions. […]