The latest forward-thinking digital initiative from The Guardian, n0tice.com, has just announced a healthy revenue sharing model for administrators of its hyperlocal message boards. n0tice is a location-powered Web community that combines a little citizen journalism with the future of classified ads. Owners can now earn 85% of the revenue generated on their noticeboards, while the Guardian takes 15%.
Alongside these local message boards are targeted ads for products, offers and events. They’re styled to match the forums, and they don’t intrude on the experience. Participants can post offers for free, and they can upgrade to Featured placement for £1/day (or the local equivalent). Payment is handled via PayPal, so n0tice can have an international reach.
n0tice is a refreshing return to the community message board format refreshed for 2012. It keeps the features simple, offering basic social sharing, RSS subscription and embedded media, but it mostly stays out of the way and lets neighbors share news and events with each other.
It’s a natural spot for some useful advertising. n0tice makes it easy to print out offers for posting in the real world, too, using QR codes to provide mobile Web links. The new revenue share is generous, creating potential for some real community-supported news under the Guardian’s digital-first guidance.
Read more about this revenue sharing model on the n0tice blog.