What is the Future of SMS Marketing?

Over the past two decades, SMS marketing has become so ingrained in our lives that we don’t even pause to consider what life was like without it. Despite that, marketers still don’t regard the platform as highly as email or social media marketing. What a mistake. Here is what the future of SMS marketing is […]

Why IoT Needs an Open Ecosystem to Succeed

Imagine if the internet had been built as a closed ecosystem controlled by a small set of organizations. It would look very different from the internet we know and rely on today. Perhaps this alternate version would run on a pay-per-use model, or lack tools and services that have been developed over the years by […]

How to Ensure Data Privacy in the Time of Coronavirus

The Coronavirus pandemic has brought about disruptive technology solutions to slow the spread of the virus and minimize its impact. Contact tracing utilizing mobile technology is one promising but controversial solution that has been tested in some countries and proposed in the United States. The Washington Post reports that millions of people around the globe […]

bots

12 of the Web’s Best Business Bots

You’re gearing up your business’s growth strategy to leverage AI (artificial intelligence), ML (machine learning), NLP (natural language processing) and a menu of other robo-acronyms. Let’s take a look at why AI chatbots are a unicorn growth tool for businesses using AI today. Here are twelve of the web’s best business bots. Why Are Bots […]

gen z demand for digital speed

CIOs can Meet Gen Z’s Demand for Digital Speed

The cohort of Americans born between 1996 and 2010, often called Generation Z or Gen Zers is the first generation to have grown up in a truly digital world. They don’t know a life without smartphones, social media, or on-demand entertainment. They expect technology to work seamlessly — and when it doesn’t, they don’t use […]

how to add personalization to an app

Personalization of Mobile Apps and Ways to do It

Personalizing a mobile app is the key to its effectiveness and success; the personalization lends focus and beauty to your app design. There are a few specific ways to implement personalization into your app, making it appealing, beneficial and most of all — sought after. Marketing strategies always do better when you are not fighting […]

banking as a personal assistant

Banking is the Next Personal Assistant

We envision banks as these massive vaults filled with money. While there’s some truth to that assumption, your average bank is so much more. We can expect that banking is the next personal assistant. Banks are massively complicated institutions that operate on a lot of different (often proprietary) systems working seamlessly in conjunction with one […]

google-arcore

Google launches augmented reality app ARCore for Android

Google has launched its own augmented reality kit for developers, called ARCore, a lighter version of the company’s Tango platform that does not require any specialized hardware to run. ARCore is a light software development kit, similar to Apple’s ARkit, which is able to track motion, understand flat surfaces, and estimate where the light will […]

intel-logo-hd

Intel “eliminates” wearables division to focus on augmented reality

Intel has reportedly “eliminated” its wearable division, a year after it issued a recall of all Basis Peak smartwatches, due to frequent overheating. The division had already lost most of its workers in November, when Intel slashed 80 percent of the Basis team, according to CNBC. The chip maker’s New Technologies Group, which looks into […]

oculus-standalone-vr-headset

Oculus may soon offer consumers choice in VR headsets

Following on from a report yesterday that said Oculus may be launching a $200 standalone virtual reality headset late this year, rumors now suggest that several headsets, capable of working with a connected PC or mobile, are currently in development. Oculus is “exploring multiple options in a ‘spectrum’ of standalone devices for the future,” according […]

VR/AR headset sales to reach 100 million by 2021, says IDC

Sales of augmented reality (AR) and virtual reality (VR) headsets are estimated to reach 100 million by 2021, a tenfold improvement on the 10 million shipments recorded last year. That the forecast from research firm IDC, which said VR headsets that use smartphones, like Samsung’s Gear VR and Google’s Daydream VR, are currently the most […]