Repositioning Your Brand Against Cybercrimes Through VPNs

Repositioning Your Brand Against Cybercrimes Through VPNs

Cybercrimes are not abating any time soon. Hackers who have become tech-savvier are always on the prowl launching attacks with renewed vigor. They are not leaving out anybody, individuals, governments, charity organizations, as well as big and small businesses, are all targeted. You will want to reposition your brand against cybercrimes through VPNs. Six suggestions […]

Supercharge Your Sales Efforts With Deep Learning

Deep learning, one of the most effective approaches to artificial intelligence, continues to gain traction in the business world. And AI is booming: Salesforce’s “2018 State of Sales” report found that sales leaders predict that the use of AI will grow 155 percent by 2020. Gartner predicted that AI and deep learning would be commonplace by 2023, mainly […]

How Lifestyle Data Can Enhance Patient Care and Patient Satisfaction

With about 7.5 billion people on the planet, you might think that some of them are bound to be the same — except, of course, they’re not. When you take into account people’s environment, education, experiences, and DNA, everyone is a little different. So wouldn’t it make sense for doctors to treat each patient as an individual? […]

Data Legislation Is Coming. Can You Get Compliant?

In late September, representatives from the biggest tech companies testified before the Senate Committee on Commerce, Science, and Transportation. At almost the same time, Facebook announced that a massive data breach had affected almost 50 million users. This odd fluke of timing illustrates the perilous nature of data protection right now. Because of data breaches […]

How to Improve Cybersecurity in a Smart City

The smart city began as a science fiction dream, but it’s very quickly becoming a reality. Municipal infrastructure, integrated with smart technology, will transform the aesthetics, utility, and sustainability of urban landscapes from here on out. To see a smart city in action, just look to Washington, D.C., which has embraced a top-down approach to […]

Open Data Initiative

The Open Data Initiative’s Benefits Go Far Beyond Improved Customer Intelligence

Despite all the ways enterprises can slice customer data, they’ve struggled mightily to put the pieces together into a coherent customer profile. This past September, Microsoft, SAP, and Adobe announced they’re taking on that unglamorous challenge with their Open Data Initiative. In what’s widely seen as a challenge to Salesforce’s dominance of the customer relationship […]

martech complications

Has Martech Made Things Too Complicated?

The arrival of martech was heralded as the next stage of marketing. These platforms enabled marketers to gather endless reams of data so they could reconfigure their approach and boost their conversions. The theory was that the better businesses got to know their customers, the more appealing they could make their offers. What actually happened […]

How Big Data Can Help Millions of Refugees

Although it can be difficult to imagine for the millions of us who live in safety and comfort, 24 people are forced to leave their homes every minute and become refugees. These are people faced with violence, political unrest, or persecution, and it’s simply not safe for them to stay in their home country. Currently, […]

healthcare data

The Evolution of Healthcare Data: 5 Little Known Facts

Data is absolutely crucial in modern healthcare. Without data, doctors have very little context for their patients’ health—they don’t have historical benchmarks, making it much harder to treat medical problems. Big data, which many hospitals are beginning to integrate into their day-to-day operations, has the power to help diagnose patients, improve outcomes, cut down on […]

In Mark Zuckerberg We Trust? The State and Future of Facebook, User Data, Cambridge Analytica, Fake News, Elections, Russia and You

In the wake of Cambridge Analytica, data misappropriation, #deletefacebook, calls for regulation and pending testimony to U.S. Congress, Facebook announced a series of initiatives to restrict data access and also a renewed selfie awareness to focus efforts on protecting people on the platform. What’s more notable however is that Mark Zuckerberg also hosted a last-minute, […]

Is Business Headed for a Cognitive-First Future?

As the world generates more and more data — at a clip of 2.5 quintillion bytes each day — it simultaneously struggles to manage it. With humans unable to manually process such large amounts of data and analyze its implications, the business world has to turn to machines to take on some of the load. Smart […]