In my ZDNet column today I took a look at the top websites in the world according to Alexa. You might be surprised by what I found. Here is the current top 10 in terms of traffic:
1. Yahoo!
2. Microsoft Network (MSN)
3. Google
4. Yahoo! Japan
5. Baidu.com
6. sina.com
7. EBay
8. Passport.net
9. sohu.com
10. 163.com
Yahoo’s dominance in Web traffic and reach comes through loud and clear, but perhaps more importantly this data proves that China is a huge Web market. There are 4 Chinese websites in the top 10 globally, compared to 5 US sites. The top 10 Chinese websites are in the top 35 globally, second only to the US in terms of Web presence. More details in my ZDNet post.
