The Samsung Reshuffle Yesterday, Samsung announced an organizational reshuffle as part of its annual personnel appointments. This is a yearly ritual by the korean company in a bid to make sure their leadership do not become complacent in their current roles. One Important position change is Jong Kyun Shin,...
Guest author Scott Amyx is founder and CEO of Amyx+McKinsey, a wearables and IoT (Internet of Things) strategy and execution agency.We’ve moved into an era of Big Data, with petabytes of information available mere keystrokes away from your fingertips. The situation will only deepen as the IoT expands. An estimated...
Guest author Daniel Kraft is the president and CEO of Sitrion, a public speaker on employee engagement, productivity and other topics.The enterprise software market is poised to explode. In a recent report, Gartner projects app spending by companies to rise 7.5% this year to $149.9 billion, and in 2019, to more...
Guest author Ramgopal Vidyanand (Anand) is vice president of corporate marketing and business development at Celltick. Partnership deals are never really closed—even if your initial deals don’t cover additional opportunities. Entrepreneurs often start small, on an experimental basis, with the expectation of growing the reach of their products from city to...
Guest author Stephen Moyers is an online marketer, designer, avid tech-savvy blogger. Associated with Los Angeles-based SPINX Digital Agency, he writes about online marketing, web design, development, social media marketing and more.Many companies have trouble matching fantastic campaign content with their target markets. The result is like a Hollywood flop:...
Guest author Siobhan O'Rorke is the marketing and communications manager for Lookeen Desktop Search. It’s a tough world out there for small businesses, and making your name known to other people and industry influencers can feel like an uphill battle.Well-crafted networking emails can help you make those valuable connections. The only...
Guest author Doron Reuveni is CEO and co-founder of Applause, a software-testing company based in New England.When the topic of customer service comes up, names like Amazon, Zappos and American Express often spring to mind. They should—these companies invest deeply in customer service, listening to their patrons, asking what makes...
Guest author Gal Nachum is an entrepreuner, 5X founder and startup advisor. If the holy grail of mobile and consumer online service could be summarized in one word, it would be “virality.” The great thing about virality, as the measure of how fast or far a product or service gets shared,...
To every big-business tech vendor of pretty much any kind, Amazon Web Services has a message for you: Goodbye.At its annual Re:Invent conference, AWS dismantled pretty much every comfortable fallacy that legacy vendors have used to battle the public cloud generally and AWS specifically. “Security!” “Performance!” and other myths all crumbled,...
Guest author Konstantin Andreev is the CEO and Founder of Verdom IT Projects and 360-degree mobile app Round.me.Virtual reality is still in the early stages, and it still has several waves yet to go before entering the mainstream. But, with established companies dabbling in VR campaigns, it’s already proving to...
Guest author Tom Hogan is the cofounder and principal of Crowded Ocean, a Silicon Valley marketing agency for startups. He wrote this post with cofounder Carol Broadbent. Reading Sunday's New York Times article on Amazon’s demanding and nerve-wracking culture, as well as Jeff Bezos’ impassioned objection to the article, I was reminded...
Guest author Chris Boross is president of the Thread Group and Nest's technical product marketing manager overseeing technology partnerships and wireless networking technologies. The connected home is now closer within reach for consumers than ever before, and "smart" products are being deployed to the market in full force. Due to this...
Guest author Yoav Vilner is a cofounder of Ranky. Startups in today's increasingly saturated market just can't overestimate the importance of business growth. Technology is a frenzied sector, and founders who want to make an impact often need to prove that their businesses aren't merely growing or thriving, but accelerating in...
Guest author Scott Gerber is the founder of the Young Entrepreneur Council.It's hard to do personalized customer service at scale. When you're using the technology to streamline the process and save your team time, the sense of personalization is easily lost.You need a strategy to get the best of both...
Yes, there's an app for that. But even if there is, you definitely shouldn't write it. Not if you're an indie developer, anyway. (Or you enjoy poverty.) While it's easy to point to successful mobile apps, for small, independent app makers, these are the exceptions to the rule. See also: Without More...
Guest author Scott Gerber is the founder of the Young Entrepreneur Council.Raising rounds of venture capital is the goal for many companies: An influx of cash is certainly the fastest way to jump-start your growth and start hitting key milestones more quickly. But venture capital isn't a silver bullet, and...
Apple, infamous for tightly controlling most aspects of its hardware and software, now supposedly wants to control its retail experience as well—down to the very boxes sitting on its physical shelves. According to a report from 9to5Mac, the company wants a hand in designing the retail packaging of devices and accessories to...
Remember 1980? That was the year AC/DC released Back in Black, and the same year that Black Sabbath backfilled Ozzy with Ronnie James Dio (resulting in the incredible song "Heaven and Hell," but not much else). It was a golden year for metal.The same can't be said for marketing. Sure,...
Guest author Scott Gerber is the founder of the Young Entrepreneur Council.Getting customers in the door is a challenge that all entrepreneurs face. But even if you've been successful with one business model to date, targeting a new customer base—whether through expansion or a new venture—can feel like starting all...
A nascent rivalry between two closely related JavaScript programming frameworks—Node.js and IO.js, the latter of which recently split off, or "forked," from the former—may be heating up. Node's corporate steward, Joyent, is ready to offer some serious incentives to keep developers from flocking to its rival.See also: What Developers Need...
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