Brad Anderson

Brad Anderson

Editor In Chief at ReadWrite

Brad is the editor overseeing contributed content at ReadWrite.com. He previously worked as an editor at PayPal and Crunchbase. You can reach him at brad at readwrite.com.

Latest Posts From Brad Anderson

Best Business Phone Service

6 Best Business Phone Services for Small Business in 2019

The business phone service chosen for your small business defines your communication abilities. How you and your employees connect, impacts the way, your company operates. The customer experience loses value when your business does not have unified communications. The customer relationship and business reputation will diminish. It is no secret; a business cannot run on […]

Wasserstein Smart Wi-Fi Plug: A Plug and Play Solution

We all seem to have more devices than ever, which means we now need an effective way to manage them. That’s exactly what the  Wasserstein Smart Wi-Fi Plug intends to give you. A group of Amazon resellers founded the smart home company behind the plug. Wasserstein also makes other quality connected products like security camera mounts as […]

Virtual Tech Resources For Teaching Math

To help today’s students improve their math skills, the National Council of Teachers of Mathematics (NCTM) recommends leveraging technology to engage students. Technology can address different learning styles, plus it provides a way to make learning more entertaining. Thanks to the ever-advancing technology landscape, there are even more virtual tech resources available for mathematics now […]

emotion sells

Invoking Emotional Advertising to Engage Your Audience

All brands are looking to engage more closely with their target audience and existing customer base. Captivating your intended customer requires connection on a deeper emotional level. Rapport with your objective means using emotion in an authentic way throughout your marketing in a way that can stir that in others. One tactic, emotional ads, has […]