Brad Anderson

Brad Anderson

Editor In Chief at ReadWrite

Brad is the editor overseeing contributed content at ReadWrite.com. He previously worked as an editor at PayPal and Crunchbase. You can reach him at brad at readwrite.com.

Latest Posts From Brad Anderson

giving customers an experience to remember

In an Experiential-Obsessed Marketplace, Surkus Uses Tech to Stand Out

Experiences have flooded the marketplace. Whether they’re investing in pop-up stores or festivals, brands have recognized the major shift happening. The IPA Bellwether Report found that in the U.K., experiential marketing was the only area to experience significant growth in spend in 2017 besides internet marketing. Similarly, EventTrack found that American consumers gravitated toward the […]

Minnesota-Twin-Cities

How Minnesota Became the Land of 10,000 Startups

Minnesota is no stranger to big business. It’s home to such names as Target, Best Buy, General Mills, and Ecolab — all of which have made their homes in Minnesota for generations and have become a source of pride. But a new industry — technology — is taking Minnesota by storm, boosting the local economy […]

Passport Shipping

Passport Raises $3m to Build the Modern Shipping Carrier

Ecommerce brands have seen innovations spring up for all parts of their business to help them compete more effectively with Amazon. Shopify makes it seamless to launch a great storefront. Instagram helps you build your audience (and even sell directly!). Whiplash and Shipmonk handle your fulfillment. Fuse Inventory and Stitch Labs manages your inventory with […]

Mappen

Today’s Social Platforms Are Dangerous. Can Mappen Build a Safer One?

Social media needs a surgeon general’s warning. No, that isn’t hyperbole. We know social media is highly addictive. We know heavy use leads to less less moment-to-moment happiness and less life satisfaction. And as with tobacco products, we know teenage use is particularly dangerous: A study of 500,000 teenagers found excessive screen time promotes depression, […]

damon motorcycles

Will Self Driving Cars Mean the End for Motorcycling?

For techies out there, it may seem evident that the self-driving car promises unparalleled levels of safety for the 1.2B car commuters out there. We are in dire need of a solution to reduce the > one million deaths that occur on public roads every year. But with seven billion people in the world today […]

Mobilize

Jive Founder Backs New-School Engagement Platform

Founding Jive Software CEO Dave Hersh defined the enterprise community and collaboration category from 2001 up to the company’s 2011 IPO.  Since then, the space has changed dramatically as businesses have realized the importance of building engaging, valuable communities of professionals and supporters. So it may come as a surprise to learn Hersh recently acquired […]

Meural-in-home

Meural Acquired by NETGEAR – Confirmed

Meural, the digital art platform we love and have in our office displaying beautiful art was just acquired by NETGEAR. This was just announced at NETGEAR’s Analyst Day. Meural started in 2014 by Jerry Hu and Vladimir Vukicevic. They has since raised $9.4 million over four rounds of funding from NETGEAR, Corigin Ventures, Bolt, Bryan […]

subscription model

Why Tech Shouldn’t Turn Its Back on Subscriptions

The subscription model has infiltrated several verticals in recent years, from automobiles to clothing. This has enabled these industries to update the car-leasing experience and find ways to transform living rooms into dressing rooms — and it’s brought them significant revenue streams. In the second quarter of 2018, Stitch Fix pulled in $296 million in […]