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British-based operator bet365 has announced a partnership with casino provider Ezugi, enabling players to access live casino offerings in the UK, Ontario, and New Jersey.
The partnership between bet365 and Ezugi is set to go live before the end of 2025, with bet365 adding casino games such as EZ Baccarat, Revolution Roulette, Ultimate Roulette, and Lucky 7 to its ever-growing list of titles.
“We are extremely proud and delighted to partner with an operator of bet365’s magnitude to bring our unique selection of live casino titles to their players,” said James Robert Smith, Commercial Strategy Manager at Ezugi.
“Ezugi’s mission is to deliver fresh, engaging, and entertaining experiences, and we believe bet365’s players will truly enjoy the exciting twists we bring to classic table games.”
A bet365 spokesperson added: “At bet365, we are constantly looking for ways to enhance our players’ experience. Partnering with Ezugi allows us to add innovative and distinctive live casino games to our offering in two key markets.”
This news comes following a productive year for the British operator.
bet365 is ending the year strongly
Earlier this year, bet365 expanded its reach by launching in Illinois, before adding further expansion in the state of Kansas.
That move in August saw Kansas become the 14th US state for bet365’s live sportsbook operations.
Plans for a 15th state have been approved, and bet365 looks set to launch in Missouri on December 1. Sports betting is not yet legal in Missouri, but this will change when platforms begin to launch at the beginning of next month.
With strategic moves into the US market, the company is now preparing to launch in France as it plans to secure regulatory approval in the country before the 2026 FIFA World Cup.
Further expansion into the US market and now into continental Europe indicates bet365 is keen to enhance its global offering.
Featured image: Ezugi
