Pet adoption matching web site Petfinder will reportedly be making the move to the small screen. The Animal Planet TV network, which acquired the site last year, has begun work on a television series based around the web site. The site matches families with pets in need of homes from local animal shelters, and the show will presumably do the same.
The television series is currently being filmed in the Los Angeles-area and will be hosted by zoologist and minor TV personality Jarod Miller, and by dog trainer to the stars Dina Zaphiris. It is set to debut in Q1 2008 and run for 13 episodes. According to Reuters, each hour-long episode will be centered around figuring out which type of pet works best for families by letting them try out “teacher pets” that have already been adopted in their homes.
We’ve seen Hollywood put a lot of effort into making web movies, putting content online, and sourcing talent from web video, but to our knowledge this is the first example of a web site being made into a television show for offline consumption.
