Home OpenAI exploring further expansion with move into browser market

OpenAI exploring further expansion with move into browser market

TLDR

  • OpenAI is exploring launching a web browser to integrate with its ChatGPT chatbot, expanding its reach.
  • The browser and SearchGPT aim to compete with Google and Bing, offering real-time updates and features.
  • OpenAI is in talks with Samsung to enhance AI features on devices, challenging Google's dominance further.

OpenAI is considering the launch of a web browser to combine with its ChatGPT chatbot for further expansion. 

Following the introduction of SearchGPT, which will enable to company to compete with search engines such as Google and Microsoft’s Bing, a web browser would take things a step further and appears to be another marker laid down against market leader Google, in particular. 

The Alphabet company is assessing its position after the U.S. Department of Justice recommended it should divest its Chrome browser operation due to monopoly concerns

As reported by The Information on Thursday (Nov. 21), Sam Altman’s company has kicked off discussions with developers such as Conde Nast, Eventbrite, and Priceline. 

This development, which is only at an exploratory stage, could be a significant one given the strength of OpenAI, and the beginning of SearchGPT, which is likely to command further traction as it grows. 

The search tool function is now available to ChatGPT Plus and Teams users, with a reduced version slated for free users at a later date. OpenAI’s search venture will deliver real-time updates on news, weather, sports, stocks, and more thanks to partnerships with information providers.

Potential collaboration with Samsung

Just as this represents OpenAI making a move toward Google ‘territory’, the same could be said in reverse with the expansion of Gemini, Google’s own generative AI chatbot.

The competition could be intensified further with OpenAI in discussion with Google-rival Samsung to power AI features across its range of devices, according to The Information. 

The company, co-founded by Elon Musk who has since gone his separate ways and formed xAI, has an existing relationship with Apple to provide AI services on some of its latest technology.

Image credit: Via Ideogram

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Graeme Hanna
Tech Journalist

Graeme Hanna is a full-time, freelance writer with significant experience in online news as well as content writing. Since January 2021, he has contributed as a football and news writer for several mainstream UK titles including The Glasgow Times, Rangers Review, Manchester Evening News, MyLondon, Give Me Sport, and the Belfast News Letter. Graeme has worked across several briefs including news and feature writing in addition to other significant work experience in professional services. Now a contributing news writer at ReadWrite.com, he is involved with pitching relevant content for publication as well as writing engaging tech news stories.

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