Home Infographic: 40% of Online IDs are Fakes

Infographic: 40% of Online IDs are Fakes

Anyone who runs an online site knows that comment spam is a continuing battle. And as the accompanying infographic shows, prepared by social spam fighter Impermium, it is a big problem. They took samples of the social Web this summer, looking at more than 100 million different pieces of user-generated content around the world from various Web sites and comment streams. They found that on some sites as many as 40% of the registered accounts were spammers. One site saw more than 30,000 fraudulent new accounts created in an hour, with a combined posting of 475,000 garbage messages. The boot maker Uggs was the most exploited brand by a factor of two over others, and fashion even beat out porn in spam postings. That is saying something.



Maybe misery loves company: at least you are not alone in fighting this problem!

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