Ahead of the Iowa Caucuses, Google has launched its U.S. elections hub. The site features news, calendars, maps and videos, as well as online tools campaigns, organizers and reporters can use. The Google Politics & Elections Google+ page will share the latest updates.
The Google.com/elections site’s navigation allows browsing by candidate or issue. It also features a “Trends” browser, showing how candidates are doing in Google search, Google News mentions and YouTube views, and an ‘On the Ground’ viewer showing stories overlaid on a map.
Google began a concerted overhaul of its political resources in October. It shut down the previous incarnation, the Public Sector and Elections Lab, and launched the Google Politics and Elections Team. The new team planned to “build tools to connect voters to the electoral process.”
In November, Google launched an election hub for Egypt, which held its first elections since longtime dictator Hosni Mubarak was ousted. Today’s launch of the U.S. elections page offers a similar set of features to empower voters and enhance campaigns, all built on Google’s platform of valuable Web tools.
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