Home Reports suggest Xbox Game Pass is due for another price increase

Reports suggest Xbox Game Pass is due for another price increase


  • Microsoft, which just closed four studios, is said to be considering price increases to its Xbox Game Pass subscription
  • Xbox Game Pass already saw a price hike less than a year ago
  • The news comes during a week of bad press for the company overall.

Less than a year after prices were increased, Microsoft is reportedly set to introduce another hike to the cost of Xbox Game Pass.

According to The Verge, executives are weighing up some tough decisions, with Xbox said to be in “turmoil” against a backdrop of game studios shutting down and growing unease on the prospect of further cuts.

This sentiment was shared by Dinga Bakaba, head of Microsoft subsidiary studio Arkane Lyon, who was unequivocal on his feelings. His comments on X included:

“Don’t throw us into gold fever gambits, don’t use us as strawmen for miscalculations/blind spots, don’t make our work environments Darwinist jungles. You say we make you proud when we make a good game. Make us proud when times are tough. We know you can, we’ve seen it before.”

The mooted price increase is to apply to the Xbox Game Pass Ultimate tier, specifically.

At present, Ultimate costs $16.99 / £12.99 / AU$18.95 per month and combines Xbox Game Pass and PC Game Pass alongside some additional perks.

In July 2023, Microsoft pushed up the premium for all Xbox Game Pass tiers back in July 2023, bringing the base membership from $9.99/ £7.99 / AU$10.95 to $10.99 / £8.99 / AU$11.95 and Ultimate to the amounts stated above, from the monthly $14.99 / £10.99 / AU$15.95 price point.

How does Microsoft’s Xbox Game Pass work?

Xbox Game Pass gives gamers a diverse game library accessible across Xbox consoles, PCs, and compatible devices.

Subscribers enjoy a constantly refreshed selection of AAA and indie titles, making it a versatile gaming solution. This subscription model has revolutionized the gaming industry, offering a cost-effective and flexible way for players to access a wide range of gaming experiences without needing to buy individual titles.

It’s not without drawbacks, however. The rotating library, which sees games removed or added sporadically, is not for everyone, and this lack of ownership may be a concern for those who prefer to have a permanent collection.

How will gamers react to the price increase?

As mentioned in the report, there is no confirmation of the increase to the Ultimate tier on Xbox Game Pass but if it transpires, it will not go down well with gamers.

With the story making waves online, existing customers aired their views on social media in disgruntlement at the latest noise from Microsoft.

Another X user posted, “Xbox gonna go out of business if they keep embarrassing themselves and disregarding their fans. What a slap in the face.” 

The future direction of Xbox is very unclear with the internal battles rumbling on at Microsoft.

In other Xbox Game Pass News, check out the new titles and omissions on the platform for May 2024.

Image credit: Xbox

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The ReadWrite Editorial policy involves closely monitoring the tech industry for major developments, new product launches, AI breakthroughs, video game releases and other newsworthy events. Editors assign relevant stories to staff writers or freelance contributors with expertise in each particular topic area. Before publication, articles go through a rigorous round of editing for accuracy, clarity, and to ensure adherence to ReadWrite's style guidelines.

Graeme Hanna
Tech Journalist

Graeme Hanna is a full-time, freelance writer with significant experience in online news as well as content writing. Since January 2021, he has contributed as a football and news writer for several mainstream UK titles including The Glasgow Times, Rangers Review, Manchester Evening News, MyLondon, Give Me Sport, and the Belfast News Letter. Graeme has worked across several briefs including news and feature writing in addition to other significant work experience in professional services. Now a contributing news writer at ReadWrite.com, he is involved with pitching relevant content for publication as well as writing engaging tech news stories.

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