Instagram is the place where most of us nowadays spend our time, especially the youth. It has become a suitable place for everyone to watch every content related to entertainment, business, promotion, reviews about various products, etc. Therefore, it has become an important place for marketers or businesses to promote...
Digital transformation integrates the business areas to deliver fundamental value to the customers. Digital transformation services open doors for developing business models for several products and creating deliverable value for clients to make profits. The ongoing transformation in technology during the 2020s had multiple facets for businesses. The digital transformation has resulted...
The eCommerce industry has grown at a rapid pace in the past year. After the pandemic hit the world, all b2b companies had to go online to maintain their business. Traditional trading was being replaced by online trading. No one ever thought that trading will be merged with online technology...
With the use of mobile phones and different applications, people now look forward to making payments to various vendors. If you want to develop an eCommerce financial app, it is quite important to integrate a payment gateway to generate more sales and improve the user experience. As per the statistics...
Every year, we witness new and startling digital trends that establish the foundations for the future of marketing. And in a year as wild as 2021, we've not been disappointed. The digital marketing trends in 2022 are probably the most influential to date. The beginning of the year saw the...
For years the company administrators were the ones responsible for operations, integration, and development -- and developers only had to write code. Before that -- all specialists worked separately on projects as there was little communication between the two silos. Recently, DevOps has been one of the most famous and...
Organizations wanting to prosper and grow through innovative apps and services have reaped significant benefits from the change to flexible cloud computing platforms, shared storage and data, and dynamic applications. Nowadays, hackers search for new ways to spread malware and other flaws. The impact on both the customer system and...
Approximately 90 percent of startups fail before they become profitable, often because of a few basic mistakes. Nearly half of these tech company failures result from the product not being something people actually needed. Other common causes of startup failures include running out of money or team members who weren't...
There are you trying to enjoy your Sunday. But, since the weekend is behind you, you begin to map out your upcoming week. Suddenly, there are a million racing thoughts going through your head. On Monday night, your kids have a soccer game. There’s a meeting with your team on Tuesday...
Marketing is sometimes seen as advertising or promotion of a product. However, within marketing, there are so many different ways you can get new leads and customers. I want to dive into Paid, Earned, and Owned and pieces of marketing and how each of them plays a part in growing...
The development of smartphone and computer technologies, and the internet in general, have influenced customers' default behavior and expectations when it comes to customer experience. More and more shopping is moving online, which is a very different environment, especially when interacting with users and maintaining relationships. The Covid Pandemic accelerated...
Is Web3 just around the corner or decades in the future? What will it change? Let’s take a look at some possibilities and projects. People in the tech community and beyond have been excitedly talking about Web3, or Web 3.0. It’s the next generation of the internet, and many analysts...
New years always bring about excitement, energy, and predictions for what will happen in the future. Of course, the last two years alone have significantly shaped what the next ten will bring, but a few things stick out to me from the trends I have been watching. So let's get...
Artificial Intelligence (AI) has transformed from a merely academic concept to an important technology for businesses across all industries. For example, artificial intelligence has become a powerful tool for content analysis, automatic editing, and personalized recommendations in the video industry. AI-powered content analysis can help identify the topics covered in...
There are many standalone chatbot mobile apps that have also contributed to the rise of SaaS app development services. How effective are they? "We’re experiencing the transformation of well-known messengers like Telegram, Slack, Skype, and Facebook Messenger into chatbot apps. Today, these resemble smart AI-powered assistants that can help us...
Social media marketing is a must for business growth. We create accounts and brand pages on Facebook, Instagram, LinkedIn, or any other platform to attract a broad audience and turn them into loyal customers in the long term. We use content repurposing and social media remarketing to grow the audience...
Businesses build websites to generate leads and have better conversions. However, there is no denying that content consumption has increased to an all-time high over the past few years. According to Forbes, the percentage of customers spending time on different channels like social media, news websites, and others has risen...
From motion-detecting power strips to smart light bulbs, having a green home is a big part of the tech mania currently sweeping the world. Saving electricity and water is challenging. However, now there are several devices on the market that help. Here are some cool possibilities to upgrade your green...
For many businesses, marketing can feel like a black box that maybe doesn't always get the return you expect. For example, would you rather spend $500 on search engine optimization, paid advertising, or just burn up the money instead. According to the US Small Business Administration, a company that makes...
Before you buy a drone, learn about the features of different types of drones so you can make an informed decision. Previously, the term "drone" only applied to planes known as remotely piloted aerial systems (RPAS). These were used in situations where a manned aerial vehicle would pose a severe...
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