Data and Security

The arrival of martech was heralded as the next stage of marketing. These platforms enabled marketers to gather endless reams of data so they could reconfigure their approach and boost their conversions. The theory was that the better businesses got to know their customers, the more appealing they could make their offers. What actually happened […]

The good news is that data breaches appear to be declining in 2018, according to the Risk Based Security Q1 2018 Data Breach QuickView Report. The first three months of 2018 witnessed 686 breaches compared to 1,442 breaches in the same quarter in 2017. The bad news is that numerous breach strategies still work, including malware, phishing, […]

More enterprises are investing in mobile applications on platforms preferably iOS. The 2016 enterprise mobile apps report brought out by Adobe reinforces the growing need for enterprises to invest in mobile apps. With Apple constituting a major share of the world smartphone market, iOS tend to be the most preferred platform in enterprise app development. […]

If you scour the internet for your personal data, stop. It’s already out there in the hands of companies, and no number of removal requests will change that. What you should be worried about is whether executives at these companies are asking themselves the right question: What constitutes ethical use of consumer data? What if you […]

Although FCC Chairman Ajit Pai stated, “I strongly support a free and open internet,” the FCC officially repealed net neutrality on June 11th. The original net neutrality laws protected the internet by referring to it as a common carrier. That meant it fairly provided a service like utilities to everyone. However, repealing net neutrality laws […]

GDPR is coming and many organizations are changing their ways – you must have noticed getting emailed from your favorite websites about their new policies. One of the most sensitive data pipes in every big organization is the CRM (Customer Relationship Management), which contains all of the private information of both the company and their […]

There’s no getting around it: the way marketers and retailers harness the power of big data can be a little on the creepy side. An innocent Google search on a specific subject can often result in you seeing nothing but targeted ads on that subject for the rest of the week wherever you turn.  Yet […]

In 2013, hackers managed to access the AP twitter account and posted a fake tweet implying that there was an explosion in White House and the then President Obama had been injured. Following the Tweet, the stock market went into panic mode with the Dow plunging over 150 points and the S&P 500 shedding $135.6 […]

Every time you’ve installed a piece of commercial software, you’ve invariably been presented with what must have appeared to be legal gibberish- a seeming difficult to read, needlessly long, solid block of text that was almost impossible to understand. Most people never bother to read the information presented- quickly scrolling to the bottom of the […]

The big data trend continues, and more and more companies are hopping on the bandwagon. While many organizations assume they need big data’s wisdom, often the “small” operational data they already have will do just fine. Operational data is internal data, such as the data that gives Uber its ability to dispatch cars. Big data, […]

For a business in digital transition, data architecture is a big decision. Selecting the right model is one of the first and most important choices of any such initiative. But given the breadth of options and confusing terminology, choosing a solution that meets the company’s needs without blowing its budget is no easy task. Two […]

For all of the “isms” supposedly being felled by enlightened Americans, the U.S. economy remains stunningly unfair. Take racism. On one hand, interracial marriages have grown fivefold in the 50 years since Loving v. Virginia, which legalized the practice. On the other, the average median household wealth of African-Americans declined by 75 percent between 1983 […]

The smart city began as a science fiction dream, but it’s very quickly becoming a reality. Municipal infrastructure, integrated with smart technology, will transform the aesthetics, utility, and sustainability of urban landscapes from here on out. To see a smart city in action, just look to Washington, D.C., which has embraced a top-down approach to […]

Companies may be well aware they’re sitting on a gold mine of data, but most of them have no idea how to exploit its value. Case in point: According to research by Forrester, up to 73 percent of corporate data goes unanalyzed. Information is collected, then neglected. That’s as unproductive as living with Superman and […]

In February 2017, the Transformations Autism Treatment Center learned that one of its former behavioral analysts had breached its security. According to his indictment, Jeffrey Luke illegally accessed a TACT Google Drive account and stole protected health information from more than 300 current and former patients. TACT’s cyber breach is especially concerning because Luke had […]

In 2006 Google’s acquired YouTube for $1.65 billion, and Facebook acquired Instagram for $1 billion in 2012.   Many dismissed these purchases as indulgences of cash-rich tech behemoths, and federal regulators took no action.  But, these acquisitions were far from frivolous.  They shut out potential competitors, strengthening Google’s market dominance in search and Facebook’s in social media. And, now […]

Data has never been more critical to marketing success. Companies are striving to employ the latest analytics to drive improvement in all areas of operations. The good news is that the majority of consumers are willing to provide data, given the right conditions. In fact, a 2018 survey by Acxiom found that 58 percent of […]

At media companies, 2018 might be remembered as the year that someone finally got data sharing right. To be sure, there were some missteps. Facebook’s series of data scandals cost the social network around a quarter of its value. But Twitter, Google, Reddit, Snapchat, and even Facebook each tweaked their privacy policies to better balance […]

The majority of cyberattacks aren’t large-scale, coordinated efforts to break through tough defenses and acquire valuable data; instead, they’re simple and opportunistic. A “hacker” might stumble upon someone’s password because they left it written on a sticky note, or they might take advantage of an account that was left logged in on a public computer. […]

Every year, we spend more and more time on the Internet. With the arrival of COVID19, millions of people are using it from home more than before. From work to online shopping, social media, and dating, apps integrate with our lives in new ways all the time. But as more users join these apps and […]

In the United States, from California all the way to Maine, there have been new laws enacted with regards to cybersecurity, privacy, as well as data security and breaches. But is your business prepared? Here are the new privacy and security laws of the states explained and how to get your business ready. The California […]

Watching Mark Zuckerberg try to explain Facebook’s role in the Cambridge Analytica scandal was a powerful wake-up call for many Americans that led to several privacy changes by Facebook and other platforms. Facebook updated its terms of service for the first time in years, attempting to use simple language that anyone could understand. But did a few […]

Due to the surge of Coronavirus victims worldwide, scammers and hackers are availing this golden opportunity to scam people. The hackers (including a cough) and scammers are always ready to pounce. Her is the rise of scams after the coronavirus outbreak. Find and follow the correct and real sources of information. More than 9,389 death […]

Over time, mobile devices have experienced rapid development. The increase in the market purchase has made the mobile device man’s best friend — ahead of the trusty dog. Well, nearly. But there’s no doubt that the mobile device is now a man’s constant companion. The mobile functionality, multipurpose facilities, its handy nature, and its ability […]

Due to their unique oversight, governments have a surplus of data at their fingertips. Used properly, this available data could enable them to create beneficial programs that tackle problems in economics, policy, transportation, and civic life. Unfortunately, the majority of that data is untapped. Here are the facts about AI startups needing data, and how […]

The Internet of Things is a long-cherished dream. Until recently, it was logistically difficult, if not impossible, to pull it off. According to Mehal Rajput in his post, “IoT and Home Automation – Is it the Future?” advances in tech have not only made the IoT possible but also more affordable. We’re a society that’s […]

In an ever-accelerating information age, the companies most likely to succeed glean the most profitable insights from their data, faster and more nimbly than their competitors. For the data-driven enterprise today, you likely have game-changing insights into your business and your customers hidden throughout your vast troves of data. Here is why intelligent virtualization technologies […]

Free Wi-Fi connectivity can be found almost anywhere these days. Free WiFi is, obviously, a good thing for the hundreds and thousands of people worldwide that need public Wi-Fi to access the internet. We know now, that this blessing can also be a little bit of curse. The fact that public WiFi is always open […]

IoT has progressively made its way into the day-to-day lives of both individuals and businesses. From cars to coffee makers to smart factories, the devices that surround us are becoming increasingly connected. The benefits of bringing IoT into our homes and offices are numerous. We have increased efficiency, improved communication, and greater productivity, to cite […]

As we enter 2020, the Banking and finance industry have already come far — from open trading at physical exchanges to algorithmic trading. We’ve gone away from paper savings accounts to robo-advisors. Here are the top investment banking trends to watch out for.   Borrowing from Bob Dylan, the times are a-changin’ The current crop […]

As the variety, complexity, and frequency of security vulnerabilities continue to increase, the need for red and blue teams has never been more critical in the context of building and safeguarding innovative computing technologies. Here is how to promote a purple-team culture. What is purple-team culture? Initially introduced into the cybersecurity culture in the early […]

A few months earlier, one of the world’s largest aluminum producers, Norsk Hydro, was infiltrated with this malware that hit 22,000 of its computers across 170 different sites in 40 different countries. Here is how to detect and protect against Ransomware and the best practices for 2020. Malware has proven to be a threat to […]

An EV SSL certificate (aka green bar SSL certificates) is the most prominent choice of many organizations across the globe. The worth of an EV SSL certificate is not only the organization’s name shown in the browser bar next to the URL of your domain. Here is why an EV SSL Certificate is more critical […]

Preventing a data breach within your small business or large business is very vital. Cyber attackers and hackers targets websites, emails of an employee, and customer data mainly, as they are an easy target. Data breaches are becoming and growing more powerful. Still, even normal attacks can lead to a data breach. A breach costs […]

Customers and companies have been quick to embrace the benefits of connected devices, and the Internet of Things is a more significant part of our lives than ever before. Connected devices can offer tremendous value by transmitting data continuously, allowing for unparalleled control and analysis. The problem is that this data transmission needs to be handled […]

Transition to 5G is just around the corner. This means that the next-generation of networking standards is going to be a major topic in tech this year.  Whenever there’s a conversation about the next step in mobile networking, familiar “alternative facts” and conspiracy theories tend to pop up and have to be debunked. Time and […]

Video forgery is becoming an epidemic. Blockchain technology can aid in the battle against malicious video alteration. A blockchain police bodycam is incorruptible. Here is building a blockchain police bodycam PoC for $25. Police bodycams are essential for modern law enforcement, but they can be corrupted. The evidence on a bodycam is often a critical […]

Businesses develop relationships with several entities every day to fulfill their needs. To maintain transparency in those relationships, global businesses practice due diligence on their prospects. But most companies tend to overlook that their opportunities are not limited to their customers only, and they need to be cautious concerning other entities related to them. B2B […]

The modern automobile is an engineering marvel. When a car drives down a highway, the wheels are spinning, the transmission is working, and the engine is firing on all cylinders. Meanwhile, the car’s computer collects more than 100 data points second — but almost none of that is visible on the dashboard. Trying to process […]