Entrepreneurs

Marketing tactics change constantly. Each year new tactics become more impactful, and old ones fade into obscurity. Sticking to the same tactics is stale for your current customers and potential customers, too. Instead of just running the same growth tactics for years on end, it’s time to make a switch in 2020. Here are four unique growth tactics […]

Elana Medo has dedicated many decades of her life to making mother’s milk available to premature babies. Now a questionable trade secret lawsuit threatens to destroy her life’s work and leave preterm infants without access to life-saving milk. The cost of a Corporation Stealing from an Individual has been the loss of human lives — […]

Imagine your workplace ten years from now. Chances are it’ll be very different from today thanks to fast-evolving technologies that are changing the nature of work, the dynamics of the workforce, and the notion of the workplace. To stay relevant and competitive, you need to understand the impact of emerging technologies on the future of […]

You have probably heard that artificial intelligence could be used to do lots of impressive tasks and jobs. AI can help designers and artists make quick tweaks to visuals. AI can also help researchers identify “fake” images or connect touch and sense. AI is being used to program websites and apps by combining symbolic reasoning […]

I’m excited to speak with Pavel Cherkashin in today’s episode of the How To CEO podcast!. Pavel is a co-founder and managing partner at Mindrock Capital. Pavel is also a managing partner at GVA Capital. I spoke with him about what founders and CEOs need to know about raising early checks. When Should Founders Try […]

The internet is the biggest thing introduced to the millennial, and they are certainly making the most out of this advancement. Apart from using it solely as a tool or source of entertainment, the internet is now becoming the source of incoming for a majority of enthusiasts who are on a mission to do something […]

Many often consider negotiation an arduous task, as it involves having conversations with people, where both parties are doing their best to protect personal interests. Going over negotiations while maintaining relationships remains relevant to businesses and investments. It hardly comes easy to conclude a negotiation that keeps both parties happy, while overlooking small processes may […]

The time of millennials is gradually shifting to make a place for Generation Z. This surely is more than just a newly coined term today. In fact, businesses are evolving to satiate the needs of this new and upcoming generation. Organizations are pulling up their socks to understand them, their lifestyle and growing habit. And […]

It can be challenging to realize that you are in the midst of a moment of personal growth when it comes to business. As the day-to-day of your professional life moves more quickly, you are likely to evolve in your career.  Sometimes you change in your leadership role without even realizing a transformation has occurred. […]

Believe it or not, decentralization is nothing new. It first began with the social organization of ancient human societies. They lived together in small Neolithic decentralized communities of less than 100 people where everyone was accountable for one another. Small populations directly made management easier. Such small communities could easily trust one another, and the […]

Can business run only on cold emails? Who reads emails these days? I know these questions must be popping up in your head. But let me tell you, cold emails can still help you in generating new leads for your business if done in the right way. Use the six steps to grow your small […]

An Information Technology (IT) department is charged with the responsibility of developing and managing a company’s technology assets. The Information Technology (IT) department includes so many differentiations that it can be mind-boggling. This blog will help you sort out what you know about IT — and what you don’t know about IT. It will also […]

Entrepreneurs may hear “fake it until you make it” and “defeat imposter syndrome” more than the average person. Many people only notice entrepreneurial success — the money, the cars, the new office. But what they don’t see are the sacrifices entrepreneurs make to create success — likely for years. Many people don’t see the mental […]

One of the biggest mistakes made by new business owners is not to engage startup legal services to handle possible issues for their new venture. Beginning an enterprise needs planning not only for marketing and growing the business but also to eliminate the legal risks faced by startups. Such hazards can quickly derail a new […]

When you hear “connected community,” it’s natural to think of the internet. While the internet is undoubtedly a conduit for connections, the actual concept goes much deeper. From public safety and transportation to civic engagement and economic development, access and efficiency are at the root of connected communities. Learning how connected communities can bolster your business. […]

Technology has always been positive for impacting businesses. Technology is the grease on the wheels that will bring growth to your business. With growth as your mindset, here are a few facts you can’t ignore namely, that the positive evolution of your business depends on the tech revolution. After the Industrial Revolution, the business world […]

How many times have you seen an online quiz and thought that it was silly, but took the quiz anyway? Glad you joined the quiz craze. Are you in a relationship and wondering if you’ve “The One?” Take this compatibility quiz to find out. Ever wondered, “What Career Should You Actually Have?” (Buzzfeed), over 5 […]

We all want to be more productive and improve our time management skills. Unfortunately, while time management is simple in theory, it’s not always an easy concept to put into practice. It takes knowledge, effort, and discipline. Here are seven critical time management skills to boost your productivity. We can’t make you work harder or […]

The world has changed. You can crash and burn or you can get the right tools and information now and change your life, your business and the lives of your employees. In this episode of How to CEO, I welcome Han Jin, the co-founder, and CEO of Lucid. Han Jin and his partner created Lucid […]

Launching a new startup is always exciting. The upward potential in front of you is practically limitless. When you have the right idea at the right time, a startup that begins life as two people in a garage can eventually become a multi-billion-dollar enterprise. But before you get to the beginning level — you’ll need […]

If your business belongs to the tech industry, then one of the most effective ways of doing business is to outsource your software development needs. Small business owners and entrepreneurs often look for creative ways so that they can accomplish their business goals without spending huge chunks of money. Large businesses are grabbing this situation […]

New training methods will require thought and time investment both by employers and employees, but the end results are likely to be worth it.

In the last post in my series about running remote-first companies, I wrote about onboarding remote engineers and setting them up for success. It is paramount that new talent gets off to the right start if you want your organization to scale effectively. After you onboard someone and get them integrated into your team, your […]

AI is swiftly working its way into many facets of our everyday lives. With more and more companies using AI, it isn’t an exaggeration to say AI might bring the next industrial revolution. It has already started making large strides in areas such as customer service, but what can it do for online advertising? It’s […]

For the past couple of decades, the United States and countries around the world have felt something akin to startup fever. Millions of young and inexperienced entrepreneurs are excited at the prospect of starting an innovative new business of their own. Millions of savvy and new investors are eager to cash in on the next […]

Over the past 20 or 30 years, entrepreneurship has become democratized—and that’s a great thing, for the most part. But if we’re to better understand the tenets of entrepreneurial democratization and keep pushing for positive changes, we need to delve deeper into this topic.  What exactly is entrepreneurial democratization? How did it develop? And where […]

Email marketing has resurfaced as one of the most effective ways to reach audiences. While many companies spend entire budgets trying to improve their social media presence and get heard above the noise, email campaigns offer a more personalized and direct approach, even when it comes to new audiences. That being said, nobody likes spam. The current […]

Starting your own business can be an exciting endeavor. As a small business owner, you’re free to make your own decisions, guide the company in the direction you see fit, and benefit from complete creative freedom. Despite the myriad of positive benefits, starting a company isn’t a decision you should be taking lightly. With that […]

Remote work is what most of us are doing at present — and it will continue to be that way. Before the pandemic, there was an exponential growth of people who sought flexibility in their professional lifestyle. Most professionals have realized that it’s pointless to spend 2 hours in traffic, 8 hours in an office […]

In the startup world, resilience is vital for success. As an entrepreneur, you’re going to face countless challenges, both internally and externally, that threaten your longevity and profitability. The best, most successful businesses aren’t the ones that are able to prevent or eliminate these challenges, since such a feat is practically impossible; instead, they’re the […]

The power of influencer marketing is multidimensional, as it simultaneously affects different aspects of brand success: exposure, reputation, audience engagement, customer loyalty, and conversions. Influencer marketing is a way to tell your company’s story to the millions simultaneously through the mouths of those who already have the ear of your target audience. Here is word-of-mouth […]

What was once a niche work lifestyle has become commonplace. Millions of Americans now work remotely – and millions more are ready to join in. While remote working offers many benefits, it also has its own distinct challenges that must be worked through. Understanding how to power through friction and optimize productivity for better output […]

We may end up undergoing medical procedures which could have been avoided only if we had looked for a medical second opinion. 70% of people trust the opinion of the first doctor they consult. 70% of people ALSO do not get their vehicles serviced on time. It is most likely that you and I also […]

What are some of the best SEO hacks for eCommerce websites out there? Remember that ECommerce sites are hard to rank. Shopify, BigCommerce, WooCommerce, and other platforms make it very easy for anyone to start selling online. But what do these hacks mean? Of course, it means that competition is getting more and more fierce.  […]

Company culture is the glue that binds together a group of diverse individuals in a company. It keeps the boat steering in the same direction. And while your team is small, it’s easy to deliver that culture to new hires. But what happens when your team grows? It’s at this point where scaling company culture has […]

There are enormous gains still to be had in sales performance. I am sure you agree; salespeople are athletes. For instance, everyday salespeople step into a world where all that matters is performance. If an elite athlete such as Tiger Woods labeled his tools as short of very effective and said that he only spent […]

It’s quite easy to overlook the potential benefits and disadvantages of any new technology when the hype reaches a fever pitch in the way it has with blockchain. According to Transparency Market Research, the global blockchain market will be worth US$ 20 billion within the next five years. It can play a crucial role when […]

A wise man once said not to let a good crisis go to waste. The Covid-19 has shaken the world upside down, many businesses experienced heavy losses while the others started to rise. The pandemic not only changed the way businesses operate but also the way they managed to survive. Globally, the education system became […]

In June 2020, President Trump temporarily suspended work for H-1B visa holders in the United States. Demand for top-tier tech talent was already fierce in the U.S. before the decision. Still, the ban has placed significant additional pressure on companies that can no longer rely on sourcing international workers. Here is why nearshoring is vital […]