Home Sprout Adds Social Platform Support

Sprout Adds Social Platform Support

Sprout, developer of a unique drag-and-drop widget creation service, announced today that its development platform now supports the Facebook Platform, Facebook Connect, and OpenSocial. According to the press release, this will “enable brands and agencies to focus their time on the creative campaign development and still reap the rewards that social networking applications offer..” Which means, if you are using Sprout for your ad campaigns already, you now instantly have access to three more social platforms to deploy on. If you aren’t using Sprout, why not?

We covered Sprout’s widget creator, product SproutBuilder at the DEMO ’08 conference. Since then, it had to withdraw their free offerings to concentrate on remaining profitable. The good news is that recently, it is putting a toe back in with the availability of a limited free account type that allows for up to 3 projects (widgets) without reporting features or support. This is perfect if you have an idea for a Sprout widget but you want to try before you buy.

Details on how Sprout’s foray into social media campaigns will work on a technical level are not outlined in the provided documentation. But, if it is telling us that a marketer or advertiser can use their product and deploy it cross-platform without any coding skills, it could potentially add up to a big cost savings overall and may make the difference between Sprout and one of its competitors. Plus, one of those platforms is Facebook, which means instant viral exposure to millions of active user accounts.

About ReadWrite’s Editorial Process

The ReadWrite Editorial policy involves closely monitoring the tech industry for major developments, new product launches, AI breakthroughs, video game releases and other newsworthy events. Editors assign relevant stories to staff writers or freelance contributors with expertise in each particular topic area. Before publication, articles go through a rigorous round of editing for accuracy, clarity, and to ensure adherence to ReadWrite's style guidelines.

Get the biggest tech headlines of the day delivered to your inbox

    By signing up, you agree to our Terms and Privacy Policy. Unsubscribe anytime.

    Tech News

    Explore the latest in tech with our Tech News. We cut through the noise for concise, relevant updates, keeping you informed about the rapidly evolving tech landscape with curated content that separates signal from noise.

    In-Depth Tech Stories

    Explore tech impact in In-Depth Stories. Narrative data journalism offers comprehensive analyses, revealing stories behind data. Understand industry trends for a deeper perspective on tech's intricate relationships with society.

    Expert Reviews

    Empower decisions with Expert Reviews, merging industry expertise and insightful analysis. Delve into tech intricacies, get the best deals, and stay ahead with our trustworthy guide to navigating the ever-changing tech market.