Home Is this the logo for Samsung’s upcoming AI assistant Bixby?

Is this the logo for Samsung’s upcoming AI assistant Bixby?

We are certainly are looking forward to the possibilities that Samsung’s upcoming AI-powered voice assistant Bixby will bring the Tizen ecosystem. This is the Korean tech giant answer to rival systems such as Siri, Alexa and Google Assistant, but we are hoping that it will offer much much more.
A trademark application has now been filed by Samsung with the European Trade Mark and Design Network for a Bixby logo. As you can see from the image below, which is part of application number 016343931, the logo looks like a “B” and also it can glean from the actual application description that this is most likely for Bixby.
The first device for Bixby is expected to be the Galaxy S8 and Galaxy S8 Plus, but soon we should see Smart TV, Smartwatches, IoT, Smart Home, and SmartThings devices to have this technology baked in. Bixby is thought to also come with 8 languages at launch including English, Chinese, French, German, Italian, Korean, Portuguese Latin, Spanish, and Spanish Latin languages. We would also expect to see Hindi and a few other languages to cater for the South Asian countries to be present at launch.
Samsung-Bixby-Logo-Trademark-Application
 

About ReadWrite’s Editorial Process

The ReadWrite Editorial policy involves closely monitoring the tech industry for major developments, new product launches, AI breakthroughs, video game releases and other newsworthy events. Editors assign relevant stories to staff writers or freelance contributors with expertise in each particular topic area. Before publication, articles go through a rigorous round of editing for accuracy, clarity, and to ensure adherence to ReadWrite's style guidelines.

Get the biggest tech headlines of the day delivered to your inbox

    By signing up, you agree to our Terms and Privacy Policy. Unsubscribe anytime.

    Tech News

    Explore the latest in tech with our Tech News. We cut through the noise for concise, relevant updates, keeping you informed about the rapidly evolving tech landscape with curated content that separates signal from noise.

    In-Depth Tech Stories

    Explore tech impact in In-Depth Stories. Narrative data journalism offers comprehensive analyses, revealing stories behind data. Understand industry trends for a deeper perspective on tech's intricate relationships with society.

    Expert Reviews

    Empower decisions with Expert Reviews, merging industry expertise and insightful analysis. Delve into tech intricacies, get the best deals, and stay ahead with our trustworthy guide to navigating the ever-changing tech market.