Home Google Adds Tools to Web Developer Suite

Google Adds Tools to Web Developer Suite

There’s something very straight-forward about Google’s branding. It doesn’t complicate the experience with flowery user design or site mascots. It offers exactly the type of experience you’d expect to receive from a company that showcases its name in mostly primary colors. However, when Google announced today’s additions to the “Google Services for Websites” suite, it took us a minute to remember what the company blog post was referencing. In a world where even browser names conjure images of animals or finely tuned cars, the company’s simply named “Google Services for Websites” is extremely useful but often easy to forget.

In late March, Google launched AdSense, Custom Site Search and Webmaster Tools as the Google Services for Websites suite. The launch was meant to empower new web developers and increase the range of tools available to web masters and web hosts.

And as of today, that service suite has increased with the addition of Web Elements, Page Speed and Tips for Hosters.

Web Elements: This service allows users to modify, copy and paste snippets of code into their websites. This is particularly useful for nonprofit organizations and other groups who do not have a full-time dedicated webmaster. Rather than updating html fields for calendars, events and testimonials, site owners simply drop in a code snippet and the site automatically updates itself from tools like Google Calendar and Google Docs. As well, instead of having to update every testimonial emailed to the group, the organization can simply paste in a conversation element or comment bar titled “Testimonials”.


Page Speed: Page Speed is an open-source Firefox / Firebug extension that helps web developers optimize site performance and reduce code redundancies. Similar to Yahoo’s YSlow, the tool points out all your mistakes and helps you fix them. Think of it as constructive web parenting.

Tips for Web Hosters: Tips for Web Hosters offers advice on account management, analytics, translation tools, server configurations and Ad Sense. If you’re a large-scale web host and you’d like to take advantage of the “Google Services for Websites” program, apply here.

About ReadWrite’s Editorial Process

The ReadWrite Editorial policy involves closely monitoring the tech industry for major developments, new product launches, AI breakthroughs, video game releases and other newsworthy events. Editors assign relevant stories to staff writers or freelance contributors with expertise in each particular topic area. Before publication, articles go through a rigorous round of editing for accuracy, clarity, and to ensure adherence to ReadWrite's style guidelines.

Get the biggest tech headlines of the day delivered to your inbox

    By signing up, you agree to our Terms and Privacy Policy. Unsubscribe anytime.

    Tech News

    Explore the latest in tech with our Tech News. We cut through the noise for concise, relevant updates, keeping you informed about the rapidly evolving tech landscape with curated content that separates signal from noise.

    In-Depth Tech Stories

    Explore tech impact in In-Depth Stories. Narrative data journalism offers comprehensive analyses, revealing stories behind data. Understand industry trends for a deeper perspective on tech's intricate relationships with society.

    Expert Reviews

    Empower decisions with Expert Reviews, merging industry expertise and insightful analysis. Delve into tech intricacies, get the best deals, and stay ahead with our trustworthy guide to navigating the ever-changing tech market.