Home The Biggest Web Trend of 2007 Will Be…

The Biggest Web Trend of 2007 Will Be…

Last week we published a list of web technology
predictions for 2007
, along with a poll asking which trend you think will be *the*
biggest of 2007. Social networks dominated the Web scene in 2006, so what will be the
equivalent in 2007?

We’ve had 1,235 votes so far (but we’ll leave the poll open until 31 December). Here,
in order of popularity, are the results at this stage:

1. Online Video / Internet TV 27% (337 votes)

2. Continued rise of browser-based apps (Ajax, Google, etc) 22% (275 votes)

3. Mobile Web 15% (185 votes)

4. RSS and structured data 12% (153 votes)

5. Rich Internet Apps (Apollo, WPF, etc) 9% (116 votes)

6. Web Office / Enterprise web apps 6% (77 votes)

7. Semantic Web 6% (75 votes)

8. Other (please comment) 1% (17 votes)

Given the impact YouTube had on 2006, it is not that surprising that Online Video /
Internet TV
is considered most likely to be the biggest Web trend of 2007. Google of
course has prime position in this space now, after snapping up YouTube near the end of
2006. Perhaps of most interest is what the big media, TV and movie companies do next year
– so far it’s been a series of tentative deals between YouTube and big media, but 2007
may be the year that big media build (or buy) their own online video solutions. Watch this

I was a little surprised that browser-based apps got 22% of the vote, compared to just
9% for RIA. This may reflect the fact that Read/WriteWeb has historically been a
proponent of browser-based apps. But during 2006 we started to cover the RIA terrain more
– and you can expect that coverage to continue in 2007. Maybe it’s not a black and white
thing, but both browser-based and RIA apps will continue to evolve at the speed of
light next year. Indeed they will probably begin to hybridize, as the world of multiple Internet-connected devices continues apace.

Mobile Web has been predicted for many years – and R/WW readers don’t seem overly
optimistic about 2007 being the year. 2008 anyone?

Some good support for RSS and structured data doing well in ’07, while Web
Office and Semantic Web drew some votes. I expected more enthusiasm for Semantic Web, but
perhaps it’s still too amorphous a concept for most people at this point.

As for my pick for biggest Web trend in 2007, I agree with the majority that next year
will be remembered mostly for Online Video. I’m expecting fireworks from big Internet
companies (Google, Microsoft, Yahoo), big media (News Corp, the US tv networks,
Hollywood, etc), as well as small brave startups like Brightcove and Gotuit.

For a slightly left field trend, in 2007 I’m hoping for improvements in the technology
behind browser-based apps. Ajax is still too unreliable and prone to downtime or slow
browsing – and I’m not just saying that because I’m stuck on dial-up during the holiday
period (although it has rendered Gmail non-functional for me!). I just think that Ajax
needs a ‘2.0’ of its own, to make it more competitive with the impressive range of RIA
technologies we’re seeing now (Adobe’s Apollo, Microsoft’s WPF, OpenLaszlo). Small
companies like Morfik are working on enhanced browser-based functionality, so R/WW will
begin to investigate that more in the new year – suggestions on other companies doing
things to improve Ajax, are most welcome in the comments.

Happy New Year everyone – R/WW has been lightly posting this week, but we’ll be back
into it after the new year celebrations.

About ReadWrite’s Editorial Process

The ReadWrite Editorial policy involves closely monitoring the tech industry for major developments, new product launches, AI breakthroughs, video game releases and other newsworthy events. Editors assign relevant stories to staff writers or freelance contributors with expertise in each particular topic area. Before publication, articles go through a rigorous round of editing for accuracy, clarity, and to ensure adherence to ReadWrite's style guidelines.

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