COVID-19 has turned the business world on its head, and it’s difficult to know exactly what’s coming next. As talks of new stimulus packages come and go, the reality that businesses and people may have to face this crisis mostly on their own is beginning to set in. 

One of the biggest challenges facing companies is knowing which platforms and services to invest in. While something may be effective now, there’s a chance it will lose value once the crisis is over. Businesses need to make investments that have value, both today and in the future. 

Thankfully, more businesses are offering products that can help, regardless of the timeline. Take a look at these tech companies making waves:

1. EasyRedir

As things grow more uncertain, businesses need to be assured that their customers can get to the pages they need without confusion. Companies are updating their onsite content and design at unprecedented rates to respond to the crisis; more than a few pages can get lost in the shuffle. 

EasyRedir makes URL and redirection management simple. With a platform that non-tech workers can use, EasyRedir allows any member of your organization to take over URL management. This lets you maximize SEO, engage in heavy-duty redesign, and move around content on your site without worrying about security warnings or SSL certificates. If you want users to always be able to find the pages they need, EasyRedir is the platform you need to weather this storm. Beyond, it will help you continue communicating at your best with customers.

2. Zoom

Zoom has already made a major impact on businesses that have sent workers home, but its value will extend far beyond the COVID-19 crisis. The platform enables simple, effective video chats across any distance. Its audio features allow for streamlined communication, even when internet connections are poor. 

Businesses can benefit from adopting more liberal work-from-home policies after their offices reopen. By allowing more workers to operate from their homes, companies can reduce their overhead on office supplies, travel, and rent. Zoom’s efficacy and reliability make it a serious option for businesses looking to cut expenses without cutting staff. 

3. Defendify

Shelter-in-place orders may have moved your business online, but that’s where it was headed, anyway. The digital revolution had already forced nearly every company to take some aspects of its business to the internet. This crisis is simply speeding up the process.

As your company becomes more digital, the risks it faces become greater as well. Most small businesses don’t have a fully equipped cybersecurity team ready to combat the threats they may face. That makes platforms like Defendify increasingly necessary options. Defendify offers an all-in-one service that makes it easy to protect your business from digital attacks. Its pricing is tailored to small businesses, making it an affordable way to keep your company safe, both today and tomorrow.

4. Asana

If your business doesn’t have functional project management software, it needs some — now. Spread-out teams and digital communication are particularly nasty beasts for managers, but the right platform can alleviate some of the issues that come with them. 

While each business will need different things from its project management platform, Asana is one of the best. By striking the perfect balance between depth and functionality, Asana works for projects both big and small. Of particular note is its recent incorporation of automation into its platform. This can streamline workflows and correct for errors automatically, saving you time and money in the process. 

5. QuickBooks

Never has it been more important to account for every last dollar. Businesses need financial software that works, but they’re hesitant to make the investment — many of the best platforms are major expenses in their own right. However, even in uncertain times, it’s important to invest in software that can last in the long run and not just be a temporary fix. 

QuickBooks offers an entire suite of accounting, invoicing, payment, project tracking, and payroll tools. By incorporating deep functionality within simple design, the platform makes it easy for anyone to get a handle on company finances. That prevents you from wasting time crunching numbers when you should be focusing on your business’s essential operations. There are different plans to choose from, so making the initial step during uncertain times can lead to a great long-term investment as your company grows. You can upgrade your plan without losing your financial history.

Your business needs platforms it can rely on, ones that aren’t simply short-term investments. By checking out the options on this list, you can protect yourself against the current economic fallout while promoting your company’s success well into the future. 

Brad Anderson

Brad Anderson

Editor In Chief at ReadWrite

Brad is the editor overseeing contributed content at ReadWrite.com. He previously worked as an editor at PayPal and Crunchbase. You can reach him at brad at readwrite.com.