The New Mad Men Of Advertising Are Everywhere Thanks To Crowdsourcing
How crowdsourcing is deconstructing the traditional business of TV advertising.
advertising
Articles tagged "Advertising"
Fri, 14 June 2013
Wed, 22 May 2013
Let's Talk About Why Yahoo Really Bought Tumblr: Native Advertising
ReadWrite's editor-in-chief and others will be talking about native ads at a conference in New York this week.
Wed, 17 April 2013
Planned Facebook Ads Go Big But Less Social — And Users Will Hate Them
Facebook's new video ad program could mean big bucks and might pose a direct threat to television advertising. Assuming its users don't mind…
Tue, 9 April 2013
Would You Talk To An Ad On Your Smartphone?
As absurd as it may sound, chatting with ads could become commonplace as speech-communication with computers continues to evolve.
Fri, 5 April 2013
Many Free Android Apps Are Starting To Look A Lot Like Malware
Free Android apps are helping themselves to generous portions of your personal data — just like malware!
Wed, 13 March 2013
Apple's New iPhone Ads: Brilliant, Understated, Elegant - And Boring
Apple's new iPhone ads are exactly what we need - but not at all what we want.
Thu, 28 February 2013
Facebook Buys Microsoft's Atlas Ad Platform (Finally)
Facebook bites off a piece of what Microsoft couldn't chew.
Mon, 4 February 2013
![The 5 Best Super Bowl 2013 Commercials [Video]]( http://readwrite.com/files/styles/300_190sc/public/fields/tide.JPG)
The 5 Best Super Bowl 2013 Commercials [Video]
These commercials deserved their spots on the world's biggest advertising stage
![The 5 Worst Commercials Of Super Bowl 2013 [Video]]( http://readwrite.com/files/styles/300_190sc/public/fields/godaddy.JPG)
The 5 Worst Commercials Of Super Bowl 2013 [Video]
These five ads hit new lows in wasted money, poor targeting, lack of imagination and sheer poor taste.
Wed, 9 January 2013
How Big Brands - With Help From Google & Yahoo - Finance Online Piracy
Are major brands funding online piracy? Yes, even if they're not fully aware of what they're doing.
Thu, 6 December 2012
Why It Would Be A Good Idea For Facebook To Buy Microsoft's Atlas Ad Platform
According to multiple reports, Facebook is in talks with Microsoft to buy its own Web-wide ad platform.
Fri, 30 November 2012
Oracle Has Problems Telling The Truth In Its Advertising
Since April, the tech giant has had to pull three ads that claimed Oracle computers performed much better than IBM's.
Thu, 29 November 2012
App.net Members Can Now Invite Friends With A Free Trial
People interested in App.net's community-funded social Web infrastructure can now try before they buy.
Thu, 15 November 2012
New Facebook Feed Sorts Business And Pleasure
Facebook's newest News Feed hub is all Pages all the time.
Mon, 5 November 2012
Facebook's EdgeRank Changes: A U.K. Company Claims They're Killing Small Businesses
Facebook denies that its EdgeRank punishes brands that don't pay to promote posts, but one U.K. company thinks Facebook lured it into a…
Mon, 22 October 2012
As Facebook Prepares To Release 3Q Earnings, Reasons For Cautious Optimism
Facebook will release its second set of quarterly earnings as a public company on Tuesday, and early indications are they will be better…
Wed, 3 October 2012
Facebook: $7 To Promote My Status Update???
Combing through today’s headlines, I noticed something alarming: Syria and Turkey appear to be poised on the brink of war. Horrified by…
Thu, 27 September 2012
Small Business Owners Renew Pay-For-Play Allegations Against Yelp
Yelp, the leading website for online reviews of restaurants, hotels and other service-based businesses, has long denied ongoing…
Thu, 20 September 2012
Why Buying Facebook Likes Costs More Than Money
Buying follower views and likes on social networks is a bad idea. Everyone knows that. But how, exactly, does it harm a business? Let us…
Mon, 10 September 2012
"Do Not Track" Irony: Apache Developer Blocks It To Save It
Do Not Track, a tool designed to afford users privacy as they browse through the Web, will be active by default when users install or…
Don't Freak Out About Facebook's Mobile-Ad Revenue
News outlets breathlessly reported last week that Twitter was projected to overtake Facebook in mobile-ad revenue for 2012. But…
ReadWriteWeb Technology DeathWatch: QR Codes
The ReadWriteWeb DeathWatch has tagged 13 companies against the ropes. But this week we’re trying something new, taking a close look at…
Fri, 7 September 2012
How Advertisers Can Avoid Paying For Accidental Mobile Clicks
Accidental clicks cost mobile advertisers tons of money. The key to minimizing the damage is to insist on transparency before bidding on…
Thu, 6 September 2012
Three Ways Advertisers Can Avoid Click Fraud
Earlier this week, we reported on a study that found nearly one in five clicks on mobile advertisements were fraudulent. These clicks…
