Nate Nead

Nate Nead is the CEO & Managing Member of Nead, LLC, a consulting company that provides strategic advisory services across multiple disciplines including finance, marketing and software development. For over a decade Nate had provided strategic guidance on M&A, capital procurement, technology and marketing solutions for some of the most well-known online brands. He and his team advise Fortune 500 and SMB clients alike. The team is based in Seattle, Washington; El Paso, Texas and West Palm Beach, Florida.

Latest Posts From Nate Nead

How to Get Testimonials and Reviews With a Small Customer Base

With even a handful of eloquent, praising testimonials, your business will have a much better chance of capturing new customers – and building initial trust. And if you’re an established brand with a few thousand (or more) loyal customers, it shouldn’t be hard to collect the testimonials you need to accomplish this.  However, if your […]

How Is Growth Hacking Different From Traditional Marketing?

“Growth hacking” has become a favorite term of startup entrepreneurs, angel investors, marketers, and digital gurus everywhere. But at its core, growth hacking doesn’t seem terribly distinguished from a conventional marketing strategy.  Is there something that sets it apart? Or is growth hacking just a glorified term for a certain type of marketing?  Even more […]

Is Technological Progress Slowing Down?

Technology is amazing. And it seems to get even more impressive every year. Every day, there’s some new gadget or breakthrough in the news worth getting excited about. And every year, our collective capabilities as a species seem to be getting broader and further-reaching.  For decades, we’ve seen a veritable explosion in technological development – […]

Will Startup Culture Get Stronger or Weaker From Here?

For the past couple of decades, the United States and countries around the world have felt something akin to startup fever. Millions of young and inexperienced entrepreneurs are excited at the prospect of starting an innovative new business of their own. Millions of savvy and new investors are eager to cash in on the next […]

How Entrepreneurship Became Democratized (and Where It Goes From Here)

Over the past 20 or 30 years, entrepreneurship has become democratized—and that’s a great thing, for the most part. But if we’re to better understand the tenets of entrepreneurial democratization and keep pushing for positive changes, we need to delve deeper into this topic.  What exactly is entrepreneurial democratization? How did it develop? And where […]

What Does the Future of Online Search Look Like?

Online search has evolved so gradually that many people find it hard to track its growth. One day, voice-based search seemed like a dumb gimmick that only heard what you said half the time. The next day, it felt like voice search had been working well for years.  But the fact is, over the 20ish […]

Why Do Most Digital Marketing Strategies Fail?

Digital marketing strategies are arguably the best way to grow a business—especially a tech startup that’s looking to reach a wide audience and scale with online product and service offerings. But the sad truth is that employing a digital marketing strategy is no guarantee of success. It’s hard to determine what percentage of digital marketing […]

The Biggest Ethical Concerns in the Future of AI

Artificial intelligence (AI) is rapidly improving, becoming an embedded feature of almost any type of software platform you can imagine, and serving as the foundation for countless types of digital assistants. It’s used in everything from data analytics and pattern recognition to automation and speech replication.  The potential of this technology has sparked imaginative minds […]

Does Modern Tech Demand an “Information Diet?”

The miracle of modern technology is that it provides us with all the information we ever wanted—and then some. In the span of a few seconds, you can easily learn facts about science, history, and other subjects. You can send a message to people all over the world. And you can gather the latest details […]

What To Do When WordPress Fails

At 19% of overall website CMS market share, WordPress is the proverbial elephant in the room. But, WordPress is not without its warts. As the dominant player in the market, hackers are more likely to create malware and nefarious code insertions on a content management system that is more ubiquitous. Hacking WordPress is a numbers […]

multiple revenue streams

How to Create Multiple Revenue Streams in a Tech Startup

Revenue is the lifeblood of your tech startup. Without a stream of income, you won’t be able to cover your most basic expenses, including your team members’ salaries and your office lease. But too many startup tech entrepreneurs focus on a single revenue stream—a primary source of income that will exclusively sustain the business. This […]

The Content Marketing Dilemma Faced by New Tech Startups

For more than a decade now, content marketing has been the prized strategy of startups all over the world. With the help of onsite blog posts, offsite guest authored posts, social media updates, and other forms of content, brands can generate much more visibility and a better reputation—all for a relatively low cost of entry. […]

leader in startup tech

What Makes an Ideal Leader in a Startup Tech Company?

Arguably, some tech startups become successful simply because the idea is so unbelievably good that it’s practically fated to become a smashing success. But more often, the idea is only part of the equation. Successful tech startups also require the right balance of funding and initial momentum. They need a team of dedicated, passionate people. […]

How Specific Can Ad Targeting Get?

Targeted advertising is one of the most dominant forms of marketing and advertising on the planet, thanks in part to the support of modern technologies that make it relatively easy to target a specific audience. These days, it’s possible to display an ad to a hyper-focused demographic segment, increasing engagement rates and your return on […]

social media backlash

Could Social Media Be Facing a Wave of Backlash?

For many years, social media was heralded as a universally beneficial new technology. It was seen as something that could keep us connected with our friends and family members, a tool to meet new people and support important causes, and a platform that could potentially allow us to redefine work and personal relationships forever. To […]

promote event online

12 High ROI Options for Promoting an Event Online

Putting on an event is expensive. Whether it’s a traditional in-person conference, a virtual summit, a product launch event, or a fundraiser, it costs a lot to get an event up and running. And without butts in seats, an event can quickly become a massive financial loss. Here are 12 ROI options for promoting an […]