Recode reports that Apple has scheduled a press event on September 9 to unveil the new version (or versions) of the iPhone.
For the last three years, Apple has introduced each new iPhone version in the fall, not counting a spring 2011 announcement in which Apple launched the device on Verizon. Prior to that, the Cupertino, California–based tech maker held its iPhone debuts in the June-July timeframe.
But if there’s an air of uncertainty around this exact September date, it’s because Apple usually invites a select group of journalists all at once. Thus news of an Apple event typically propagates immediately across Twitter accompanied by images of invitations confirming the details.
This time? Nada. Still, there’s no particular reason to doubt Recode, which has a solid track record with scoops like this. Its report also parallels earlier rumors that pegged a mid-September timeframe for the announcement.
I’ve contacted Apple and will update this post if the company responds.
The iPhone maker is expected to reveal larger smartphones this time around: a 4.7-inch display and a next-generation A8 processor, along with another 5.5-inch version launching later. If true, this would be the company’s first “phablet” (or smartphone with compact tablet proportions). The event may also deliver the long-awaited Apple wrist worn smart device—likely either a fitness band or smartwatch, if in fact it exists at all.
UPDATE: The Wall Street Journal and Bloomberg have both thrown their backing behind the September 9 date, citing unnamed sources who are in the know about Apple’s plans.