Government organizations have historically not been early adopters of much hyped technology like virtual reality. Bureaucratic red tape, tight budgets, and a general resistance to change are just a few of the many reasons this has been the case. But surprisingly, as VR has gone more mainstream over the last 18 months, governmental divisions from… Read more »
As artificial intelligence (AI) grows, its ability to understand and respond to your emotions is key. If machines, robots, and technology are to make better, more contextual judgments of human behaviors, the next step is ultimately Emotion AI. While emotion AI enhances the human computer interaction, enables brands to gain emotional insight in real-time and… Read more »
The automotive industry is undergoing its biggest transformation since the 1908 Model T, the car that opened up travel to the middle-classes of America. But unlike in 1908, it isn’t about the price or production of a car, but how connectivity and automation will change the business model for manufacturers and the experience for consumers.… Read more »
A year ago, at Mobile World Congress 2016, Samsung announced its first million hardware shipments. This marked the first time a major VR headset manufacturer had reached this milestone. At this same time last year, Mark Zuckerberg’s surprise appearance in Barcelona, surrounded by an audience all in VR headsets, sparked excitement for the future of… Read more »
Freckle, an Internet of Things (IoT) beacon analytics firm, has announced a new partnership with AirKast, a popular mobile platform provider for publishers, which include ESPN, Cumulus Media, and CBS News Radio. The introduction of Frickle SDK into AirKast’s wide selection of publishers, which number in the thousands, should provide more accurate location services for… Read more »
Publicis Groupe, one of the “big four” advertising agencies in the world, has revealed the 90 startups that won the Publicis90 global initiative at the Viva Technology Conference in Paris, France. The 90 winners will receive investment ranging from $11k to $554k alongside mentoring from the advertising giant. The jury that chose the 90 startups… Read more »
Wearables are still a niche market for marketers, but in the future the data procured from smartwatches might be much more valuable than what is currently available from laptop and mobile users. In a survey conducted by Ovum for Criteo, marketers gave their thoughts on what data would be the most valuable in the future.… Read more »
Customer journey maps may be popular, but there’s a better way.
And to make money with.
As the App Store gets more crowded, a fix for developers.
