Stress is obviously something we’re all trying to avoid, but just because it’s something we try to prevent doesn’t mean it can’t be used to our advantage. Unfortunately, there’s no way of getting around it, so we might as well make the most of it. If we let stress take over our lives, we won’t […]
The term “connected world” immediately sets some lofty expectations. If you’ve never heard it before, it sounds as ambitious as it does vague. But once you start down the rabbit hole of understanding, you’ll find yourself dealing with some truly heady concepts. We’re no longer talking about personal computers or even the ubiquitous mobile devices […]
In 2005, the average person never would have believed how social media platforms would completely transform the way humans interact. By 2010, that same person never would have dreamed that ride-sharing apps would overthrow the taxi industry within a few short years. Cue 2015, and that person — who had seen countless industries transformed by […]
Whether you’re an electronics hobbyist or a full-blown computer science professional, you’re probably familiar with microcontrollers like the Arduino and Raspberry Pi. These pint-sized computing devices make programming and DIY technology projects accessible, approachable, and – best of all – affordable for nearly everyone who is interested. That begs a few more questions: what does […]
Computers continue growing smarter and people continually spend more time online interacting with them. As such, there’s more data available out there than ever before. Regardless of your position in the business world, you understand the relevance and importance of this information. Properly managing it is the only way to truly harness its power though. […]
The short answer is yes. Get ready for a transformation of your HR department and I’m talking about making it much better. Do you really want to work at your current level of speed and productivity? AI is the key businesses have been waiting to make this department more effective: Getting more done, pursuing accuracy […]
Like traditional sports, e-sports can be costly. A prime component of e-sports infrastructure is video streaming, which enables competition. Viewers are able to share the videos and streaming links to millions, requiring companies to build their own solutions or work with solid tech companies to deal with heavy bandwidth. Services like highlights, instant replays, live […]
Artificial intelligence is a known phenomenon in the world today. Its root started to build years ago but the tree started to grow long after. Right now, artificial intelligence is at the complete stretch and with increasing knowledge of what its potential is, the world is jiggling with it. Now when developers and thinkers have […]
Cryptojacking is a cyberattack like no other. Attackers don’t steal your data or ransom off access to your network. Instead, they commandeer your hardware when you’re not looking and redline the processors to mine cryptocurrency. Since 2017, cryptojacking’s popularity has skyrocketed. Palo Alto Networks’ WildFire platform has identified roughly 470,000 unique types of cryptomining malware, not including […]
The arrival of martech was heralded as the next stage of marketing. These platforms enabled marketers to gather endless reams of data so they could reconfigure their approach and boost their conversions. The theory was that the better businesses got to know their customers, the more appealing they could make their offers. What actually happened […]
Food allergy rates have been climbing over the last several years, and today as many as 15 million Americans have food allergies. This is a 50% increase between 1997 and 2011 and school-age children are especially vulnerable, disproportionately suffering from allergies to common foods like milk, wheat, peanuts, and soy. That’s why, in order to […]
Software performance testing is vital for determining how a system will perform under various loads and conditions. Performance testing does not seek to identify defects or bugs but instead measures performance in relation to benchmarks and standards. It helps developers identify and diagnose bottlenecks. Once bottlenecks are identified and mitigated, it’s possible to increase performance. […]
The good news is that data breaches appear to be declining in 2018, according to the Risk Based Security Q1 2018 Data Breach QuickView Report. The first three months of 2018 witnessed 686 breaches compared to 1,442 breaches in the same quarter in 2017. The bad news is that numerous breach strategies still work, including malware, phishing, […]
Businesses today have no time when it comes to creating a website and putting in the right effort to rank in local search. It is perfectly normal since you all know that cost of retaining a customer is way cheaper than acquiring a new one. Similarly a business would rather pay for a lead that […]
It’s been no secret that the music industry has been struggling over the past couple decades. After years of spiraling album sales, the industry hit a new low in 2016, with just over 100 million units sold — a nearly 14 percent decrease from the previous year, reflecting declines in both physical and digital album […]
Marketers are often expected to work magic on consumers, putting them under a spell and convincing them that the cure for all that ails them is their company’s product or service. But the high expectations placed on brands often do little more than set them up for a fall. An IBM study found that nearly […]
The production and distribution of consumer goods and food products are not as cut and dry as it may seem to spectators. With the numerous challenges and complexities throughout the supply chain, artificial intelligence is rightfully standing at the forefront of technological solutions. This is because AI is enhancing efficiency from the first to the […]
First, there were smartphones and then smart houses. Now, the next disruptive “smart” move is the smart city. As work, life, and society become increasingly connected through the wide adoption of the Internet of Things (IoT) devices, it’s a natural progression to build smart cities that leverage tech to provide benefits like convenience and efficiency. […]
Financial institutions and entrepreneurs have a historically complicated relationship. Entrepreneurs need ways to fund their companies and keep business moving, meaning they lean on banks for everything from business loans to checking accounts. And banks need entrepreneurs, too — without small businesses fueling the economy, there isn’t much banks can do. This (sometimes reluctant) co-dependent […]
Like it or not, politics and technology are forever intertwined in a symbiotic dance. The influence of social media bots on the outcome of the 2016 U.S. election has been much discussed over the past year, and with Mark Zuckerberg facing the Senate recently to provide his testimony regarding the Cambridge Analytica scandal, you don’t need to look far to see […]
The world’s major technology players now have nearly unbridled access to more consumer information than ever, and in some cases, they’ve abused that privilege in the most horrific ways possible. When the concept of the Information Superhighway first went mainstream, the public had no idea that the flow of data would go both ways. Moreover, […]
The first time self-driving cars were introduced to the world, it was through science fiction films and television of yesteryear. For self-driving systems, infrastructure and industry efficiency are everything. Today, however, they’re a reality, and they’ve taken the Fourth Industrial Revolution to wild destinations. Consider the man who recently traveled 30 miles on a California highway […]
As a savvy marketer in the digital age, you always need to stay up-to-date on the latest advancements in the world of technology, business intelligence, and analytics. You need to find better ways to refine your target audience with the help of your digital marketing campaigns. Predictive analysis tells you how to turbo charge your […]
The land registration process is still mostly complicated and inefficient in many countries of the world. There are three major problems associated with land registration at the moment: time delays, fraud, and human error. First, it can take an extremely long time for title registrations to occur. Whether the lengthy timeframe is due to information […]
Ask the tough questions: Does our brand offer value beyond the suggested retail price? If not, how can we improve our relationships with customers?
The only way for email marketing to be effective is to stay on top of the trends — and here are six you should pay close attention to.
Pitch decks are underestimated and overestimated. Some founders dismiss the deck as pure “show” and cobble together a few slides for their venture capital (VC) audience. But I suspect that most founders spend tens of hours perfecting their deck. I worry that their efforts are concentrated in the right place but on the wrong problems. […]
We have been talking a lot, lately, about the Internet of Things (IoT) and Artificial Intelligence (AI). So much so that it’s now difficult to differentiate the real from the not-so-real or purely ‘marketing’ IoT and AI. Data mining isn’t AI. Marketers have been doing it for a good three decades, and others likewise. It’s […]
Sleep is a major area of human health, so it makes sense that it’s been such a focal point for technology developers. Getting insufficient sleep is associated with many health problems, including fatigue and cognitive difficulties, not to mention an increased risk of heart disease, obesity, and diabetes. Even in the developed world, sleep deprivation […]
There are numerous home security cameras on the market — so many in fact that it can be a little overwhelming to sift through all of the options to find one that offers the best features and reliability at the right price. However, blurams has a line of home security cameras that deliver on all […]
It’s no secret that podcasting has surged in popularity in recent years. If you run a business, you’ve probably been advised to start a podcast (maybe you already have!). There are still skeptics, but podcasting has established itself as a mainstream medium, and there’s no reason why it won’t be here in the long term. […]
Modern smart gadgets and mobiles are made for your convenience. They are loaded with features even when you have not installed the applications. This article will take you to explore your smartphone in a better way and make the best use of it. How AI helps secure your finances and other stuff on mobile is […]
The podcast world — and the ads pouring into it — will only grow. Deploying your advertising dollars effectively can make podcasting work for your business.
Technology is always making headway in the business world, entrepreneurs and many business veterans have been incorporating the innovational ways to transcend their rivals. They say if Content is the king, Customer experience is the queen. Customer experience purely depends on how you make your customers feel during the interactions. The way you sort […]
There are thousands of prospective businesses out there looking for financial assistance to kickstart as well as functional ones that want to expand on the one hand while there are a large number of investors who are looking for projects to fund. Crowdfunding platforms come into the game, to bring the two together. Here are […]
No technology is truly free. When you grow using someone else’s software, what’s to stop them changing their software to capture your growth? Or rip the software off your site altogether? Or simply run pop-up ads on your content? As Medium pivots to a paywall model, top-rated independent publishers who used their free software are […]
Frequent fliers will expose themselves to more facial recognition opportunities than almost any other demographic. Here’s how they can remain vigilant.
Relationships are key to your success. In an increasingly competitive global business environment, collaboration is how the best businesses win.
The Department of Veterans Affairs (VA) houses massive amounts of data on thousands of veterans all over the country. Furthermore, the Veterans Health Administration (VHA) is considered the largest integrated healthcare system in the United States. So when it comes to the topic of cybersecurity in the VA, there’s a lot at stake. Is enough […]
Though enterprises see the appeal of using blockchain, companies often don’t want to take on the challenge of working with their business partners to create a new blockchain solution. Last year, 74% of organizations in a global blockchain survey said they felt compelled to use a blockchain network to improve cross-enterprise efficiency, yet only 34% had taken steps to […]