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Condé Nast has officially signed a deal with OpenAI and becomes the latest in a list of media companies, despite other publishers taking the technology company to court.
The new partnership means content from Condé Nast’s brands Vogue, The New Yorker, Vanity Fair, Wired, and more, will be displayed within OpenAI’s products. This will include ChatGTP and the Search GPT prototype.
“We’re committed to working with Condé Nast and other news publishers to ensure that as AI plays a larger role in news discovery and delivery, it maintains accuracy, integrity, and respect for quality reporting,” said Brad Lightcap, the COO of OpenAI.
The new SearchGPT prototype is being tested to make finding information and reliable content sources ‘faster and more intuitive.’
With this deal in the bag, the prototype can offer direct links to news stories from the content owned by Vogue’s parent company. These search features will then be integrated directly into ChatGPT in the future.
The full details aren’t yet known, but it has been described as a multi-year partnership.
“OpenAI has shown that they too are very committed to this mission,” says Condé Nast CEO
The CEO of Condé Nast, Roger Lynch, shared the news via an internal company memo: “I’m pleased to share with you that we are entering a multi-year partnership with OpenAI to expand the reach of Condé Nast’s content.
“As we all know, generative AI is rapidly changing ways audiences are discovering information. It’s crucial that we meet audiences where they are and embrace new technologies while also ensuring proper attribution and compensation for use of our intellectual property. This is exactly what we have found with OpenAI.”
He goes on to say that OpenAI has shown that they too are committed to this mission, describing them as being ‘transparent’ and ‘willing to productively work with publishers like us so that the public can receive reliable information…’
OpenAI’s new deal comes amidst legal pursuits from others
Other publishers have also signed a deal with the San Francisco-based company including the Associated Press, The Atlantic, Vox Media, TIME, Axel Springer, and more.
Not everyone is happy to be associated with the company though as OpenAI has faced several lawsuits since it came to fruition.
The New York Times and eight other papers are suing the company over copyright infringement after their content was allegedly used to train the model.
Featured Image: Photo by Toa Heftiba on Unsplash
