Home Gratis is Good: Socialcast Makes its SaaS Enterprise Platform Free

Gratis is Good: Socialcast Makes its SaaS Enterprise Platform Free

Socialcast, the enterprise communication and collaboration platform oft-compared to Friendfeed, is making its basic service completely free, with no limit on users and administration capabilities.

This news marks a tidal shift in strategy for the company, since previously only a 10-user version was free, and was $1 per user per month after that. As of today, however, Socialcast will divest itself of subscriptions altogether, making a clean break with the model that competitors Present.ly and Yammer have long used.

Real-Time and on Your Desktop

The new release of Socialcast didn’t just get a new business model. It’s well on its way to becoming a comprehensive and fully-collaborative stream of information for the enterprise, one that goes far beyond mere microblogging.

Perhaps most exciting is that Socialcast’s stream is now real-time, with only a quarter-second latency in posting. This means that workers can now stay easily updated on the diverse information sources they can follow through the platform.

Also new for the free version are the ability to claim administration rights such as user management and basic site customization, and an Adobe AIR desktop application.

How Free is Free?

Backed by

True Ventures

and with

Om Malik

on its Board, Socialcast will now primarily drive a revenue stream based on a

behind-the-firewall version

that adds enhanced security and accompanying professional services.

CEO, Tim Young, told ReadWriteWeb that with the cost per user rapidly approaching zero, SaaS is the certain future for platforms like Socialcast. But there will certainly be large government and enterprise customers who require self-hosting and consulting services.

What this means for you is that Socialcast can offer a free, on-demand service without holding back nearly all the enhanced features in order to entice you to pay a monthly fee.

What This Means for Socialcast

While Socialcast generally lives up to the hype of being more Friendfeed and less Twitter, there’s no doubt that many potentially interested companies defaulted to microblogging services like Yammer and Present.ly which had a more graded array of freemium packages to ease in to.

But now, the tables seem to have turned. By offering up all but a handful of features for free, Socialcast’s new plan may stack-up much better.

About ReadWrite’s Editorial Process

The ReadWrite Editorial policy involves closely monitoring the tech industry for major developments, new product launches, AI breakthroughs, video game releases and other newsworthy events. Editors assign relevant stories to staff writers or freelance contributors with expertise in each particular topic area. Before publication, articles go through a rigorous round of editing for accuracy, clarity, and to ensure adherence to ReadWrite's style guidelines.

Get the biggest tech headlines of the day delivered to your inbox

    By signing up, you agree to our Terms and Privacy Policy. Unsubscribe anytime.

    Tech News

    Explore the latest in tech with our Tech News. We cut through the noise for concise, relevant updates, keeping you informed about the rapidly evolving tech landscape with curated content that separates signal from noise.

    In-Depth Tech Stories

    Explore tech impact in In-Depth Stories. Narrative data journalism offers comprehensive analyses, revealing stories behind data. Understand industry trends for a deeper perspective on tech's intricate relationships with society.

    Expert Reviews

    Empower decisions with Expert Reviews, merging industry expertise and insightful analysis. Delve into tech intricacies, get the best deals, and stay ahead with our trustworthy guide to navigating the ever-changing tech market.