Investing in upcoming ICOs (or initial coin offerings) is one of the best ways to get in early on brand-new cryptocurrencies before they get listed on major exchanges like Binance and their prices spike.
This guide introduces 6 of the best upcoming ICOs in 2025 that meet our strict investing criteria.
Ethereum, Filecoin, Chainlink, and many other billion-dollar cryptocurrencies started with ICO campaigns, and we all know how far they’ve come in terms of performance and value.
Any of the coins on this list has the potential to follow a similar path, so it’s worth keeping a close eye on them.
Here are our top picks for the best ICO 2025 investments.
- Layer-2 scaling solution for Solana blockchain
- Faster and cheaper transactions using rollups and transaction bundling
- Cross-chain compatibility between Solana and Ethereum networks
SOL
ETH
Debit- +2
- Deflationary meme coin with real Bitcoin airdrops
- $BTCBULL Token burns to reduce supply as $BTC price rises
- Bitcoin airdrops triggered by key price milestones
- ETH
- USDT
- BNB
- +1
- Autonomous AI agent launching new crypto projects
- AI-powered market insights for crypto traders
- Access to exclusive market data for holders
- ETH
- BNB
- USDT
- +1
- Enjoy super low transaction fees in the Best Wallet ecosystem by holding $BEST
- Best Wallet users get early access (and the lowest price point) to the Best Wallet Token presale
- Have a say in the Best Wallet roadmap by voting on Governance proposals
- BNB
- Debit
- ETH
- +1
- First AI-powered content creator platform
- All-in-one platform for live-streaming, messaging, crypto payments, and exclusive content access
- Fixed staking rewards and governance rights for token holders
- ETH
- BNB
- USDT
- +2
- World's first crypto payment protocol that integrates efficiently with card machines, making crypto payments widely accessible.
- Through a user-friendly payment APK, SpacePay lets customers buy with crypto while allowing merchants to receive funds in their local fiat.
- SpacePay's native governance token, SPY, gives holders access to airdrops, exclusive features, as well as voting rights and quarterly connect webinars.
- ETH
- USDT
- AVAX
- +5
- Invest in luxury rental cars from prestigious brands like Lamborghini, Ferrari, and Mercedes-Benz
- Earn monthly rental income in USDT, paid on the first of every month
- Dreamcars is the first Web3 platform where you can buy, sell, and trade shares in supercars starting at just $10
- ETH
- BNB
- Collect POKE characters in this Pokemon-style game
- Tap-2-Earn mechanics let you play and earn $POKE
- Integrated with Telegram for easy access
- USDT
- TON
- Stake $LHUNT and earn a portion of every LuckHunter casino transaction from the Co-Owner Pool
- Enjoy reduced fees on transactions, withdrawals, and in-game purchases on the LuckHunter Casino
- Holders can get early access to new games, exclusive features, and premium events
- ETH
Tether- BNB
- +2
Top 6 Upcoming ICOs List
| Top ICOs to Invest In | Why They’re Important | Funds Raised via ICO |
|---|---|---|
| Solaxy ($SOLX) | ICO has raised $23 million since presale launch and is the first Solana Layer-2 network | $23M |
| BTC Bull Token ($BTCBULL) | New meme coin ICO that offers $BTC rewards whenever Bitcoin crosses significant price milestones | $2.8M |
| MIND of Pepe ($MIND) | Pepe-inspired AI agent meme coin that gives exclusive insights for native token holders | $6.8M |
| Best Wallet Token ($BEST) | ICO for a decentralized wallet which helps users find trending meme coins early | $10.5M |
| SUBBD ($SUBBD) | New contender in the creator economy by introducing AI-integrated crypto subscription platform. | $41K |
| SpacePay ($SPY) | New project revolutionizing POS payments with easy crypto transactions | $963K |
A Closer Look at the Best Upcoming Crypto ICOs
Here are some of the factors that helped us find the best ICOs:
- Project goals
- Crypto token use cases
- ICO exposure and hype
- ICO discount
Let’s take a closer look at the upcoming crypto initial coin offering list and break down the 9 projects in detail.
1. Solaxy ($SOLX) – ICO Has Raised $29M Million Since Presale Launch and Is the First Solana Layer 2 Chain
- Funds Raised During ICO: $29M+
Rolling out the first-ever Layer-2 (L2) scaling solution for Solana, Solaxy ($SOLX) is a new crypto ICO that is attracting significant investor interest. The crypto project addresses Solana’s congestion concerns by processing transactions off the main chain. As a result, Solaxy provides faster transaction speeds at much lower fees.
| Network | Ethereum and Solana (Multi-chain) |
|---|---|
| Total Supply | 138 billion |
| Current Price | $0.001684 |
$SOLX is the project’s native crypto and can operate on two of the biggest meme coin ecosystems: Ethereum and Solana. Those interested in buying $SOLX tokens can purchase the crypto in the Solaxy presale for $0.001684 at press time.
To learn more about this project, go through the Solaxy whitepaper and join the Telegram community.
2. BTC Bull Token ($BTCBULL) – New Meme Coin ICO That Offers $BTC Rewards Whenever Bitcoin Crosses Significant Price Milestones
- Funds Raised During ICO: $4.4M+
Another trending ICO is BTC Bull Token ($BTCBULL). This new meme coin is the first to offer free Bitcoin airdrops and deflationary token burns as $BTC reaches major price milestones. The nearest BTC price goal is $125K, which will activate the first $BTCBULL token burn to support the native token’s price.
| Network | Ethereum |
|---|---|
| Total Supply | 21 billion |
| Current Price | $0.002445 |
Investors can take advantage of the $BTC rewards and $BTCBULL token benefits by buying the meme coin in the ongoing presale. So far, the BTC Bull Token presale has raised over $4.4 million. Staking is also available at 95% APY while the presale is live.
Get the latest updates on BTC Bull Token by following the X account and joining the Telegram group.
3. MIND of Pepe ($MIND) – Pepe-Inspired AI Agent Meme Coin That Gives Exclusive Insights for Native Token Holders
- Funds Raised During ICO: $7.8M+
MIND of Pepe ($MIND) is the next ICO on our list, featuring the biggest meme coin brand AI agent. The project provides exclusive token-gated insights for $MIND holders through artificial intelligence and its AI agent hive-mind analysis. The trading alpha is distributed through the platform’s various channels.
| Network | Ethereum |
|---|---|
| Total Supply | 10 billion |
| Current Price | $0.0036671 |
The MIND of Pepe AI agent is a self-sovereign entity connected directly to the blockchain. It also runs its own X account to interact autonomously with other X users and its community. With these features, the AI agent can launch its own token and inform $MIND holders before it gets released.
Follow Mind of Pepe on X and subscribe to the Telegram channel for the latest news and announcements.
4. Best Wallet Token ($BEST) – ICO for a Decentralized Wallet Which Helps Users Find Trending Meme Coins Early
- Funds Raised During ICO: $11.5 million+
The Best Wallet Token ($BEST) is another new ICO crypto. It’s the native token of Best Wallet, an app that includes a variety of features, like “Upcoming Tokens,” which gives you exclusive access to trending meme coins, as well as airdrops earned by completing quests.
| Network | Ethereum |
|---|---|
| Total Supply | 10 billion |
| Current Price | $0.0246 |
As a $BEST token holder, you get lower transaction fees across the Best Wallet ecosystem, higher staking rewards, and even governance rights. Right now, you can earn a staking APY of 135%.
Make sure you subscribe to the Best Wallet’s Telegram channel and follow the project on X for the latest updates.
5. SUBBD ($SUBBD) – AI-Powered Platform for Content Creators and Fans
- Funds Raised During ICO: $41k
SUBBD ($SUBBD) is a serious contender in the creator economy. It introduces the first AI-integrated crypto subscription platform tailored for users. The $ SUBBD token is the heart of the platform, unlocking platform perks, governance, staking rewards, and premium content. During the presale, early investors gain access to a 20% APY staking yield, early product access, and price appreciation potential.
| Network | Ethereum |
|---|---|
| Total Supply | 1 billion |
| Current Price | $0.055000 |
SUBBD’s massive social reach, with over 250 million followers through its ambassador network, gives it real momentum. For crypto investors seeking to diversify into a utility-based token with a long-term upside, SUBBD checks the boxes. From staking to exclusive access, $SUBBD offers actual value in a growing $85B+ market.
Read the SUBBD whitepaper to learn more about the project. Also follow the X account for the latest official announcements.
6. SpacePay ($SPY) — New Project Revolutionizing POS Payments With Easy Crypto Transactions, Over $951K Raised
- Funds Raised During ICO: $963K
SpacePay ($SPY) is a decentralized payment protocol designed to drive wider crypto adoption by enabling seamless crypto transactions at retail locations, regardless of the terminal used.
Recently launched through its active ICO, the $SPY token offers multiple use cases for users, making it easier for merchants and customers to integrate cryptocurrency into everyday transactions.
| Network | Ethereum |
|---|---|
| Total Supply | 34 billion |
| Current Price | $0.003126 |
SpacePay will reward active users with $SPY token airdrops. Token holders will gain exclusive access to new features, webinars, voting rights, and a share of the platform’s revenue.
So far, the SpacePay ICO has raised over $963K. Learn more about the project by going through the SpacePay whitepaper and joining the Telegram channel.
Choosing the Best Upcoming ICOs – ReadWrite’s Methodology
With countless ICOs launching, it can be tough to identify the ones with the most potential. At ReadWrite, we focus on projects that offer strong use cases and long-term growth.
Here’s our methodology for picking the best ICOs:
- Project Goals: We prefer ICO projects with a clear objective. This objective should solve a real-world problem or improve existing products and services. SpacePay ($SPY) is a great example of this as it’s driving greater crypto adoption by introducing NFC crypto payments at POS.
- Crypto Token Use Cases: Next, we look at whether the project has a strong use case for its native crypto token. A clear and practical use case can drive the token’s value over time, giving investors a solid reason to buy and hold it. For example, holders of Dreamcar’s $DCARS token can own fractional shares of luxury cars and earn rental income from them.
- ICO Exposure and Hype: The ICO space is highly competitive, and when we evaluate projects, we look for those that successfully attract a large number of investors. This often creates FOMO (fear of missing out) and generates significant hype around the project. Currently, the project grabbing the most attention is Solaxy a Layer-2 meme coin that unlocks Solana’s scaling potential.
- ICO Discount: At ReadWrite, we also keep an eye out for upcoming ICOs with early-bird discounts. Getting in early means investors can secure a lower price and potentially see an immediate gain once the token hits the market.
What Are Initial Coin Offerings?
Initial coin offerings, more commonly referred to as ICOs, are the most popular way to invest in new cryptocurrency projects. Before the cryptocurrency launches on public exchanges, tokens will be sold to ICO investors, allowing people to purchase the tokens at the best price possible.
ICOs usually have a soft and hard cap target, which are the minimum and maximum amount the ICO aims to raise.
Investments are usually made with popular cryptocurrencies like Tether or BNB, but other top altcoins can also be used. After the ICO finishes, investors receive their tokens. In most cases, the tokens will then be listed on exchanges—often at a higher price.
ICO Snapshot
The main appeal of ICOs is that people can invest in a cryptocurrency project from the ground up. Some of the most successful and popular presales or ICOs of all time include Ethereum, Filecoin, EOS, and Chainlink. That said, thousands of ICOs have been launched in recent years. Some have gone on to secure huge growth, while others have failed.
Benefits of Investing in 2025 Crypto ICO
Here are some of the main advantages of investing in the best upcoming ICOs:
- First-Mover Advantage: ICOs allow investors to invest in quality cryptocurrencies before they’re launched to the public, so they’ll secure a first-mover advantage. For example, investors bought Ethereum at just $0.31 during its 2014 ICO, turning their investment into life-changing returns.
- Invest in Micro-Cap Tokens: Many ICO projects are still a “concept” rather than a working product, meaning they carry little value. This can be beneficial once the project achieves its roadmap targets. As an ICO investor, entering at a micro-cap valuation offers the potential for significant gains.
- Preferential Pricing: New crypto ICOs understand the risks involved, which is why they offer investors a discounted price. This means tokens can be purchased at a lower price than the general public, with the added potential for immediate gains as some ICOs see incremental price increases.
- Exceptional Risk-Reward Ratio: Although ICOs are risky, they offer a solid risk-reward ratio. There’s no need to invest large amounts to make significant gains. For example, Shiba Inu started with a price of $0.000000000056 during its ICO. It later reached an all-time high of $0.00008845, delivering a staggering gain of over 157,000,000% for ICO investors.
- Diversification: Finding the next Ethereum, Chainlink, Tezos, or Cardano is challenging with new ICOs entering the market regularly. However, this creates an opportunity to build a diversified ICO portfolio. For example, investing $1,000 across 10 ICOs at $100 each offers potential for significant returns if one performs exceptionally well. Still, the ICO market carries risks, and outcomes are unpredictable.
Risks of Investing in Crypto ICOs
Before investing, it’s important to understand that 2025 initial coin offerings are a risky investment. Here are some risks to be aware of:
- ICO Scams: While most ICO projects aim to provide value, some are designed to deceive investors. According to CoinTelegraph, 17% of tokens on the Base network are scams, highlighting the importance of doing thorough research before investing in any project.
- Token Prices Can Go Down: After the ICO ends, tokens are often listed on major exchanges like Binance, typically at a higher price. There is always the risk that the tokens will decline in value if ICO investors dump their tokens, leaving you with a loss if you sell.
- Wallet Hacks: If you’re not well-versed in wallet security, you’re putting your investment funds at risk. For instance, a recent breach of a US government crypto wallet, which resulted in the theft of $20 million, shows how easily hackers can access wallets remotely. Always use a reputable private wallet that comes with solid security tools to protect your investments.
Where to Find the Best ICO to Invest in 2025
One of the easiest ways to find the best crypto ICOs is to check notable ICO listing websites, such as Coinmarketcap and CoinGecko. These websites will allow you to find in-depth information about upcoming and ongoing ICOs. You’ll also be able to compare their metrics.
You can also follow crypto influencers and KOLs to keep in touch with the latest crypto trends and upcoming crypto launches. For example, Crypto Zeus (84.2K subscribers) on YouTube regularly shares updates on new presales.
How to Invest in Upcoming Crypto ICOs
Here are some ways to invest in upcoming crypto ICOs:
Visit the Official Website
First, most upcoming ICOs will be launched on the project’s website so you can invest directly without using a third-party exchange. For example, you can easily buy $SOLX on Solaxy’s official ICO platform right now.Connect a Wallet
You will need to connect a private wallet to the ICO website. We recommend using a reputable and trustworthy wallet like Best Wallet.Fund the Wallet With an Accepted Payment Method
Top ICO 2025 campaigns collect investment funds in established cryptocurrencies. This will often include Tether, Ethereum, and BNB. Make sure your wallet connected to the ICO website holds an accepted cryptocurrency.Choose the Number of Tokens
Next, you will have to specify how many ICO tokens you want to purchase.Confirm the Purchase
The final step is to confirm the ICO investment via the connected wallet. This ensures that only the wallet owner can authorize the payment. The cryptocurrencies will then be transferred to the ICO project and will be ready to be claimed once the ICO is over.
Some ICOs will release the tokens instantly, meaning they’ll be transferred to the connected wallet.
The ICO project will usually list its tokens on a crypto exchange after the fundraising campaign is over. This enables the general public to buy and sell the tokens, which will determine their market value.
How to Avoid ICO Scams
Avoiding ICO scams can be challenging, as new crypto projects launch regularly, and blockchain technology is evolving rapidly. With the market growing increasingly competitive, not every new project will succeed like Bitcoin.
However, if you choose to invest in ICOs, it’s important to identify legitimate projects and avoid scams.
- Research the Team Behind the Project: Make sure that these are real people with successful projects behind them. If there’s no information about the development team, it could raise concerns. While some projects may keep their team anonymous, legitimate ones will always be active in communicating and engaging with their community. Avoid ICOs where developers remain completely out of touch.
- Read the Whitepaper: ICOs must have a whitepaper that states their goals, roadmaps, strategies, and tokenomics systems. The whitepaper will also contain information about the development team. Avoid projects that don’t offer whitepapers, have unrealistic roadmaps, and don’t publish details about their tokenomics systems.
- Check How the Token Presale Is Progressing: Legitimate projects will publish a presale widget that clearly states their presale goals, the number of sold tokens, and raised funds. If these figures do not progress over time, the project may be a scam.
Are Upcoming ICOs a Good Investment?
Investing in upcoming ICOs is risky since these projects are still in the process of being developed. This is why it’s important to read their whitepapers. This will help with finding out what problems they are trying to solve and how.
On the other hand, investing in the best upcoming ICOs may offer high returns since their price will be much lower during the presale period. Also, many ICO coins have a staking option, which will enable you to earn passive income.
In short, investing in ICOs is a good option if you want to diversify your portfolio with new projects that show growth potential. However, make sure to only invest what you can afford to lose and always conduct thorough research to avoid scams.
The Verdict: What’s the Most Popular ICO in 2025?
Now that we have explored 6 new ICOs set to launch in 2025, it’s easier to see the potential opportunities emerging in the crypto space.
The best upcoming ICOs offer the chance to invest in brand-new cryptocurrencies before they go live on public exchanges. While the long-term upside can be huge, it’s important to consider the risks before proceeding.
Currently, one of the most popular ICOs is Solaxy ($SOLX) – a meme coin that has raised more than $29M so far. This brand new project is the first Solana Layer-2 scaling solution and comes with a multi-chain (Ethereum and Solana) token.
That being said, it’s important to conduct thorough research and understand the project’s fundamentals before diving in. Investing in ICOs should be aligned with personal risk tolerance and financial goals, as the ICO market can be unpredictable and not all projects will succeed.
