Return on Investment (ROI) is a metric that measures the profitability of an investment. In the arena of marketing, ROI is used to measure the effectiveness of a marketing campaign. By calculating the Return on Investment of a marketing campaign, businesses can determine whether the campaign successfully generated revenue and profits. ROI of a Marketing […]
Ross Kernez
Ross Kernez is a digital strategist, and SEO speaker with over 10 years of experience in Digital Marketing. He has helped many businesses to drive online across different digital channels.