Today Facebook announced "Trending,” a new feature that puts a list of trending topics in the top right corner of the News Feed. The company began testing this feature last fall, and is now rolling it out to a larger audience.
Users in the U.S., UK, India and Australia will begin to see the list of trending topics accompanied by a brief explanation of why they are trending. You can then select any headline to see on-topic posts from people or pages, and those you are connected with will rank higher in the feed.
You may already be familiar with the trending topic feature on Twitter. Trending topics appear as links to the left of Twitter timelines on desktop and under the “Discover” tab on mobile, and when clicked, users can view a timeline of tweets containing the trending word or phrase.
Similar to Twitter, Facebook’s trends are reflective of what’s being talked about on the service and are constantly updating. “Trending” is only available on desktop for now.
This update is the latest in a slew of Twitter features Facebook has implemented in the past. The social network also recently introduced hashtags and embeddable posts, two favored features on Twitter.