All brands are looking to engage more closely with their target audience and existing customer base. Captivating your intended customer requires connection on a deeper emotional level. Rapport with your objective means using emotion in an authentic way throughout your marketing in a way that can stir that in others. One tactic, emotional ads, has […]
Tag Archives: Emotion Study

Everyone’s A Lab Rat In OkCupid’s Labyrinth Of Love
The company just wants to understand how we date.

Quitting Facebook For 99 Days: An Experiment In Digital Happiness
Could you give up the social network?