YouTube is the second largest search engine, and Facebook’s algorithms increasingly favor video content. If you’re not posting video to these platforms (and others) regularly, you’re likely missing out on traffic and sales. Remember you can entertain while you educate. Here are the dos and don'ts of brand awareness videos....
There seems to be a significant gap between the ways organizations talk about AI and the ways they use it within their businesses. Despite 90% of well-known companies investing in AI, it turns out only 35% of businesses actually use it. That means the majority of these companies believe AI is a...
The world of generative AI is simply exploding. And while headlines may be dominated by tech industry juggernauts Google, Microsoft, and relative newcomer OpenAI, there is a virtual renaissance occurring that has opened the doors for frustrated artists worldwide whose creative juices have now been unleashed with a multitude of...
We’ve long been aware of gaming’s transition from pastime to multi-billion-dollar industry but 2020 has seen the live-streaming community grow tenfold. In October 2020, 1.6 billion hours were watched across Amazon-owned gaming platform Twitch, the highest the platform has ever seen, and almost double the 839 million hours watched in...
The online food ordering trend is becoming more advanced in today's digital ecosystem. Essentially, food delivery apps have become a consistent part of our everyday lifestyle. As a result, businesses are rapidly investing vast amounts in big data analytics. Basically, Big data boosts business strategy based on gathering data. Furthermore,...
ChatGPT: The Future of Content Creation For SEO ChatGPT has become the talk of the town since its release in November 2022. It has recently launched the upgraded version named ChatGPT-4, which is probably one of the best available AI tools for content creation right now. ChatGPT’s refined features have...
Digital transformation is exciting, and it is happening all around us. It is not just a passing trend but a fundamental shift in the way we live, work, and interact with one another. There were the days we used to shop offline and rely on in-person banking for small tasks....
Have you ever visited a dentist and felt uneasy after the appointment? Maybe something they shared didn’t sound quite right to you, or maybe their style of care was not a good fit for your needs. In any case, it may be time to seek a second opinion. Especially here...
Imagine a world where your most fantastical visions and creative ideas could be realized visually in less than sixty seconds. -- like an airship floating through a technopunk landscape. An image for a print ad complete with smiling models holding up your product. Or a selection of new logos for...
In a year marked by uncertainty, organizations are looking for ways to reduce operating costs and streamline processes. Efficiency is on the mind of every business leader. Deploying automation to reduce manual work will continue to be a top consideration to achieve this. Company leaders will also consider new ways...
Standing desks have become increasingly popular in recent years, and for good reason. In this article, I’ll discuss the benefits of standing desks for office workers. The Dangers of Prolonged Sitting Sitting for extended periods can be harmful to your health. Prolonged sitting has been linked to various health problems,...
If you're a healthcare provider looking for new and effective ways to find and engage potential patients, you've come to the right place. In this blog post, we'll look at nine healthcare marketing strategies that can help you attract more patients and increase your patient engagement. From leveraging social media to...
After years of hand-wringing about industrial automation’s potentially devastating consequences for the blue-collar workforce, it has finally dawned on the professional class that the robots are coming for them too. True, this may not happen right away. But it seems clear that many of the tasks and processes currently managed...
The internet can be a valuable source of knowledge, education, and amusement for kids. At the same time, it can come with its own problems, such as inappropriate material, cyberbullying, and online harassment. Some websites can be hazardous for children because they may be created to mislead them into giving...
Over the past decade, the list of industries that haven't been transformed by technological innovation is far shorter than the list of those that have. But many are surprised to learn that technology is also now transforming the traditional insurance industry as well. That's right, insurance is no exception. Historically...
Companies are constantly evolving, looking for new ways to diversify their marketing strategies to attract new customers while managing effective engagement with their existing followers. The rise of social media, more than its traditional scope of practice, has meant that businesses and companies can increase their communication and marketing efforts...
Gone are the days when “innovation” or “disruptions” were just fancy jargon thrown around without any purpose. Yesterday was the time when innovation was good and not a must-have. Gone are the days when you could overlook enterprise innovation initiatives and functions without allocating dedicated resources. Constant Digital Disruption, Innovation,...
The integration of software in the healthcare sector increases the potential to improve access to healthcare on a global scale. With our progression as a species, healthcare technology is transforming the way we diagnose, treat, and prevent disease. As we evolve and adapt, our lifestyles and daily habits change too, both...
The Internet of Things (IoT) depicts the growing ecosystem of online everything, linked objects that share our reality -- and the coming trends. The Internet of Things trend is here to stay. It is definitely not the willow-the-wisp that some had predicted years ago. The business internet developed to include...
Much has been made about the culture clash between older, slower, more traditional companies and younger, more dynamic, faster-moving tech start-ups. Each has advantages and disadvantages, but, generally speaking, it is very hard to reconcile the two approaches, as they are naturally in opposition to each other. The general motto...
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