HipGeo, contender to lead the next generation of location-based social services, has taken the platform leap and released a public API and location widgets for third-party developers. The free tools are available at hipgeo.com/developer.
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The HipGeo iPhone app launched in September. It tracks your travels and plots your photos, comments and saved locations to the map, giving you an animated diary of your day. Today’s API release gives developers a starting point to build those kinds of features into their own apps. “We give developers the ability to add a ‘where’ to their ‘when’ without having to build the technology on their own,” says HipGeo CEO Scott Daniel.
Trips recorded with HipGeo can be shared via links or embedded, making travels into a social adventure. We tested out the iPhone app when it launched, and every screen impressed us. The all-star team, including former Yahoo execs Scott Daniel, Jeff Kunzelman and Rich Rygg, wants to deliver a “Mint.com for your location,” and the app is well on its way.
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Between this and the new location-based superpowers from Geoloqi, the future of location services looks much more interesting than “check-ins.” Now that HipGeo is an extensible platform we can’t wait to see what new kinds of location-based storytelling developers come up with.
You can grab HipGeo from the iTunes Store, and you can get the new API and widgets from hipgeo.com/developer.
What kinds of location-based apps would you like to see in the future?