danny wong 1

Latest Posts From

4 Tips on Hiring New Team Members

4 Tips on Hiring New Team Members

Businesses, startups especially, always have a hard time sourcing quality candidates for new jobs, even if they have big budgets for a Human Resources team or outside recruiters who can scrape around and find leads.

But for startups and small businesses looking to hire for new positions in order to operate at optimal speed, hiring new team…

5 Top Marketing Blogs by Entrepreneurs

5 Top Marketing Blogs by Entrepreneurs

Entrepreneurs always seem to have great insights to share derived from their very real experiences. Unlike most people, many entrepreneurs are an open book, willing to share everything they know and have done with anyone willing to listen. They’re thankful for all those other entrepreneurs they looked up to when they were just starting out, who…

4 Tips for Taking Your Startup International

4 Tips for Taking Your Startup International

In any growing business, one way to increase your market potential is by expanding to other countries; specifically, to those where you see little or no competition or which are crying out for the solutions your business is offering.

Here are a few issues that companies should understand before expanding internationally.

The Pros and Cons of Selling One Product

The Pros and Cons of Selling One Product

Most startups start small, thinking to expand after learning some valuable lessons, including making sure they’re not releasing bad products that could sink the company or making bad decisions that could do the same. Toward that aim, most startups focus on building one product at a time, which may be their only product for the first several years…

Advanced Media Relations For Startups: How to Be Newsworthy

Advanced Media Relations For Startups: How to Be Newsworthy

Media relations starts with understanding the basics and finding the right leads. Next, you want to craft a powerful enough message that will make the media want to cover you.

You’re not newsworthy if only you think the story idea is awesome. As someone managing media relations, you’re subject to the needs and wants of journalists, who in turn…

Media Relations 102 for Your Startup: Finding Media Leads

Media Relations 102 for Your Startup: Finding Media Leads

This is a follow up to my first post, Media Relations 101 for Your Startup. Knowing how to write up an awesome email pitch and how to smooth talk a journalist or reporter means nothing if you do not know how to get in contact with people in media. Getting in contact with reporters isn’t your only problem though. Which reporters are you going to…

Media Relations 101 for Your Startup

Media Relations 101 for Your Startup

First off, you do not need a PR firm. The retainer is usually not worth it, especially for a young, growing startup because your product is still drastically changing and because your conversion rates are probably very low.

As a startup that is looking to innovate in your industry, it usually does not make any sense for you to allow someone…