Results for "CRM"

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  • Work
    Microsoft And Salesforce Put Down The Knives And Make Nice

    Microsoft and Salesforce are putting aside their historic rivalry in order to make it easier for businesses to use their products. It may be the latest fresh breeze blowing out of Redmond since new Microsoft CEO Satya Nadella took the helm earlier this year.See also: Microsoft's New CEO Wants To...

  • Cloud
    A Massive Market Opportunity Awaits In Analyzing The Internet Of Things

    The Internet of Things has been hyped for 15 years, but until now technological realities haven't supported technological possibilities. Today, given the confluence of cheap semiconductors, telecom operators with excess capacity and a new generation of open source data infrastructure, IoT is not simply possible, but probable. The question is what...

  • Cloud
    6 New Salestech Tools You Should Try Right Now

    For awhile, conventional wisdom said the world of CRM was particularly harsh for newcomers. With behemoths like Oracle, Salesforce and Microsoft, there just wasn't much room for startups. But much has changed over the last few years, and the CRM space is now alive and well—and more competitive than ever.Disruptive...

  • Work
    Why Open Source Is Disappearing From Open Source Companies

    Venture capitalist and erstwhile open source entrepreneur Peter Levine thinks it's dumb to try to emulate Red Hat.In a TechCrunch post, Levine insists it's almost certain we won't "see another Red Hat" as "the odds are long and the path is littered with the corpses of companies that have tried...

  • Mobile
    Kinvey’s Sravish Sridhar: Man In The Middleware

    ReadWriteBuilders is a series of interviews with developers, designers and other architects of the programmable future.On the surface, an app seems like a straightforward bit of software. It runs a game, or manages your digital notes, or performs any of the thousands of other tasks we routinely expect apps to handle.But...

  • Cloud
    IT’s Losing Battle Against Cloud Adoption

    Asking IT about emerging trends in enterprise computing is increasingly a fool's errand.Open source pioneer Billy Marshall once quipped that "the CIO is the last to know," because she was too far removed from what open-source code her IT team was downloading or which SaaS services they were accessing. Now...

  • Work
    LinkedIn vs. Salesforce: Clash Of The Sales Technology Titans

    I've been a LinkedIn fanboy for a long time (as this ReadWrite post from 2007 testifies), but I've since become disconnected from the mainstream as far as LinkedIn users go. I am not a headhunter, nor do I use LinkedIn to find a job.I use LinkedIn for business development purposes, to...

  • Work
    How To Manage A Sales Team In The Era Of Bring Your Own Everything

    Bring Your Own Device (BYOD) is a well-defined management issue by now. But management is only just starting to adapt to a world where you "bring your own everything."Choosing the right mobile devices for salespeople is not so much of an issue now that HTML5 has matured to a point where...

  • Mobile
    Twilio’s Jeff Lawson: Call Me, Maybe—How The Cloud Changes The Way We Talk To Services

    ReadWriteBuilders is a series of interviews with developers, designers and other architects of the programmable future.Serial entrepreneur Jeff Lawson founded Twilio in 2007 after he realized that integrating phone calls and text messaging into software and online services was harder than it needed to be.The company now powers online communications...

  • Mobile
    Top 11 Mobile Trends Of 2013

    ReadWriteReflect offers a look back at major technology trends, products and companies of the past year.It was a big year for mobile in 2013, as it has been for the past several years.Smartphones took the first steps toward becoming hubs we can use to control our entire lives. Companies became...

  • Work
    Enterprises Take Off Their Hadoop Training Wheels

    The dirty little secret of Hadoop has been just how dull many of its tasks have been. By far the biggest use for Hadoop to date has been as a "poor person's ETL"—that is, a form of data integration, at the risk of oversimplifying—rather than all the big, sexy data...

  • Cloud
    Amazon’s Cloud Economics Are Now Disrupting The SaaS Disruptors

    Remember when software-as-a-service (SaaS) companies like NetSuite were the hip challengers to the legacy world of on-premise software and big upfront license fees? When Salesforce CEO Marc Benioff could pummel his stodgy competition with "No Software" ad campaigns?See also: Cloud Acronyms Unwound: How To Tell SaaS, IaaS And PaaS ApartOld-school...

  • Mobile
    5 Ways Google Could Improve Security In Android 4.4 KitKat

    Android security has come a long way since the days when malware filled the Google Play app store. But as Google preps the latest version of Android—version 4.4 KitKat—it still has gaps to fill. In the recent past, many of the security questions that have plagued Android were solved by...

  • Work
    Does Open Source’s Rise Spell The End Of Traditional Software Vendors?

    After years of struggling to swim against the tides of open source and cloud computing, traditional software vendors are clearly under fire. At the same time, it's also clear that open source is driving most of the big trends in technology today, from mobile to cloud to Big Data. What...

  • Cloud
    Analysts: Amazon About To Get Serious Competition In The Cloud

    Amazon Web Services (AWS) clearly leads the Infrastructure-as-a-Service (IaaS) market and by some distance. But whether developers should follow AWS largely depends on where they want to go, according to new research from Forrester. Not only does this require a choice between Platform-as-a-Service (PaaS) offerings and IaaS, but there's also...

  • Web
    Developers, Not Venture Capitalists, Help Us See The Future Of Technology

    You've seen it before. Someone raises a bazillion dollars and Twitter lights up with congratulations, as if the ability to raise money is synonymous with success. While it's true that sometimes venture money does signal something positive is happening at a company, the best indicator of long-term success is a...

  • Work
    The Future Of How Businesses Connect With Customers

    What's the biggest software business nobody seems to talk about?The numbers suggest it's customer-relationship management, the suite of software tools businesses use to track sales prospects, customers, and marketing campaigns.And the vast majority of businesses aren't using sophisticated software from Salesforce, Oracle, or Microsoft. They're stuck using email, contact managers,...

  • Web
    Microsoft Tries Again To Aim All Its Guns Outside The Company

    The long rumored Microsoft reorganization is finally here, and it does pretty much what you'd expect. It regroups the company's scattered divisions into four main product areas, centralizes functions such as finance and marketing and runs up a "One Microsoft" banner designed to rally the company's troops around its new "services and...

  • Work
    Oracle And Salesforce Bury The Hatchet—Surprisingly, Not In The Others’ Back

    Say this for Larry Ellison. He can sometimes shoot off his mouth and piss people off, but when things get tough, he'll do whatever it takes to push Oracle forward and set things right for his company.That may be biggest takeaway from Oracle's just-announced alliance with hated rival Salesforce.com, a...

  • Work
    Why Mobile Developers Are Really Starting To Embrace The Enterprise

    Mobile in the enterprise is like crack. First, organizations got a little taste of it and liked the results. Now they crave more. And mobile developers are scrambling to hook them up.Unlike consumers, enterprises tend to sample addictive new technologies warily. Smartphones and cloud services take months or years to...

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