A couple of weeks ago, we looked at the case of the time-management tool Chrometa and the startup's self-described "failed" launch. In its blog, Chrometa explained some of the steps it took to keep pushing product and consumer development forward.Also answering the question, "You've launched. Now what?" is Cloudomatic co-founder...
Facebook has continued ramping up its Facebook Credits by taking a tried and true approach - giving some users a little taste to get them wanting more.Facebook has been randomly giving users anywhere from 10 to 25 free Facebook Credits over recent weeks, a move the company hinted at during...
Getting paying subscribers is by far the biggest expense for any SaaS provider. And so it means a SaaS company has to be pretty careful about the ways it spends its money.What are the three deadly SaaS marketing mistakes? According to the blog, Practical Advice on SaaS Marketing, they are...
The human capacity to find hidden meanings in things has given us poetry, physics and software. It's also given us superstitions, conspiracy theories and hoaxes. Given that this capacity is enduring it shouldn't come as any surprise that each new thing that comes along is inflected by it, and that...
I am very pleased with the conversations I had with the four entrepreneurs who presented at today's Online Strategy Roundtable. All are going after problems and then looking for solutions, as opposed to presenting solutions that are looking for problems. While not every business solves a problem per se, all...
Online retailer Amazon will begin highlighting Kindle's paid e-books following a small but significant change to its bestseller list due out in "a few weeks": it will split its top-sellers into two lists, one paid, one free. Currently, the Amazon Kindle Bestseller list is a mix of free and paid...
First off, you do not need a PR firm. The retainer is usually not worth it, especially for a young, growing startup because your product is still drastically changing and because your conversion rates are probably very low. As a startup that is looking to innovate in your industry, it...
As part of my ongoing Online Strategy Roundtables, I met yesterday with four new entrepreneurs, all at the early stage of validating who their customers are and building their businesses. Entrepreneurs who are just starting out need to ask themselves some hard questions in order to develop a crisp go...
Today is the last day to save $200 on your tickets to ReadWriteWeb Mobile Summit 2010! Tomorrow the price goes up to $595. Register now!The ReadWriteWeb Mobile Summit will take place May 7, 2010, in Mountain View, California and will be an exploration of the latest mobile development trends, both...
Excitement is building for our upcoming Mobile Summit - May 7th at the Computer History Museum. Get ready to explore, think and create the future of Mobile! As in our last event, The Real-Time Web Summit, it will be you - the attendees - who ultimately set the agenda. We...
Following February's slew of complaints regarding Facebook's Terms of Use amendment, founder Mark Zuckerberg launched an "Open Governance" model and wrote, "If [Facebook] were a country, it would be the sixth most populated country in the world. Our terms aren't just a document that protect our rights; it's the governing...
In 2006, this this video about BumpTop became a hit on YouTube. The video showed a physics driven 3D desktop environment with an innovative menu system. Today, a bit more than two and a half years later, after numerous closed alpha and beta versions, and after adding a number of...
From the R&D Labs at Ricoh, there comes a new QR code creation tool called iCandy. With this application, you can easily create QR codes that automatically launch and begin playing your music in iTunes. If you don't already own the song, scanning the QR code will prompt you to...
The official Google blog just posted some interesting data about hot search trends early in election day and while there are a lot of important questions being asked by millions of people - several of the hottest queries are about getting free chicken, ice cream and coffee as a reward...
Our friends at Gigaom are running the second annual NewTeeVee Live conference in San Francisco on November 13, 2008. It's an event focused on the online video arena and we have one free ticket to giveaway. To be in to win, all you need to do is leave a comment...
Danish startup Zendesk is a SaaS delivered help desk solution that provides a backend service for small to medium sized help desks. It's been designed from the ground up as a pure play help desk solution and so it has features specifically for this use.Like other SaaS offerings, Zendesk offers...
Last week, computer book publisher SitePoint relayed a story about recent experiences with Digg that demonstrates that the Digg system is far from perfect. We've written recently on ReadWriteWeb about the decline and fall of quality on Digg, but SitePoint's anecdote demonstrates that sometimes the wisdom of crowds approach is,...
In an effort to promote the latest book in the Star Wars "Legacy of the Force" series, starting at 9am tomorrow (Tuesday, April 29), Del Ray will give out book one Betrayal for free as an audio book, eBook, and PDF download. Betrayal, which was a New York Times Bestseller,...
So we're only half a decade at most into the Web 2.0 era, and we still don't really know what "Web 2.0" is. Yet for some reason, over the past couple of years there has been an even more confusing meme that seems to keep cropping up: "Web 3.0." It...
April is usually a busy month on the Web conference schedule, with my personal highlight being the Web 2.0 Expo. Since 2005 I've never missed a TechWeb / O'Reilly Web 2.0 conference; and this one will be no exception. In fact there will be a number of ReadWriteWeb authors roaming...
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