You wouldn’t start a cross-country drive without a roadmap (or GPS), and neither should you attempt product development without one. A product roadmap is what connects the near-term product changes to the mid-term strategic milestones and the long-term vision. It communicates the sequencing of priorities and helps you plan all your product-based initiatives. But many […]
Rajesh Nerlikar Ben Foster
Ben Foster and Rajesh Nerlikar co-founded Prodify, a product management advisory firm that’s served more than 60 software companies in the past 6 years. Featured as a speaker at top industry events and on numerous podcasts, Ben Foster has more than 20 years of product management experience. He is chief product officer at WHOOP and was formerly a senior product manager at eBay, vice president of product at Opower, and chief product officer at GoCanvas. Rajesh Nerlikar has more than 15 years of product management experience. Prior to becoming chief product advisor at Prodify, he was a technology consultant at Accenture, an entrepreneur, a product manager at Opower, a senior product manager at HelloWallet, and a director of product at Morningstar. He is also currently serving as vice president of product at Savonix, a Prodify client.