Brands are under immense pressure to advance and evolve as customer buying trends change, budgets shrink, and broad economic factors […]
Founder and CEO of Verticurl & Ogilvy’s Chief Data and Technology Officer
Ab Gaur is the Founder and CEO of Verticurl and also serves as Ogilvy’s Chief Data and Technology Officer. Ab founded Verticurl as one of the world’s first fully focused marketing technology agencies in 2006 and quickly grew the company’s presence in more than 18 countries. Pioneering the use of marketing technology to manage consumer experiences, Ab is responsible for defining and leading both Verticurl and Ogilvy’s technology vision, strategic expansion, and technology related commercial growth. His extensive experience in the field is widely recognized and respected through his consultation of many of the world’s top global multinational corporations.