Social Marketing: The 3 Big Problems Working With Influencers
Once a brand has identified the influencers it wants to leverage, the trick is to get them play ball.
Will Stevens is an SEO specialist and online journalist with experience of covering topics as diverse as sport through to light armoured vehicles. Based in London, he currently spends his spare time watching Crystal Palace FC, waiting for the cricket season to start, drinking tea and thinking of ways of being less of an English cliché. His personal Twitter account is @teletextpage152.