We're in love with apps. Recent figures from Web application design and development company Go-Globe reveal that we now spend 89% of our mobile time in apps, and we're spending 21% more...
Your mobile strategy is all wrong. Perhaps "all" is too strong a word. If you even have one, you're already ahead of the game. Less than a third of North American companies...
Guest author John Fearon is CEO of Dropmyemail.com, which backs up emails in the cloud and Dropmysite.com, a cloud-based backup company.At any startup, the first hurdle is the lack of...
Guest author Esmeralda Swartz is chief marketing officer at MetraTech.At the inaugural Chief Digital Officer Summit in New York in March, where I moderated a panel discussion with CDOs from such...
The US has a skilled developer shortage, and it's one of its own making. While Silicon Valley wrings its hands over H1B visa caps on skilled foreign workers, the bigger...
It’s go time. Your business has finally decided to jump into the world of mobile apps. But, where do you start? There are so many decisions to make. Do you...
Sergey Brin’s Google Glass presentation at last week’s TED2013 conference came off as little more than a product pitch. Wearing his “Google Glass” throughout the presentation, Brin begins by noting that...
Guest author Rob Tarkoff is the president and CEO of Lithium Technologies.It's 2013. Social media is no longer new. It's a mature medium, one that has been woven into the...
Zeno Group's 2012 Digital Readiness Survey revealed a striking truth: businesses are burned out on social media, too.For all the lip service paid to social media marketing and all the "New...
Call it a rare win-win-win for online corporate marketing: Internet pranksters successfully hijacked Walmart's Sheets Energy Strips campaign, Walmart and Sheets reaped all the publicity they could have hoped for...
Even Mark Zuckerberg concedes that the biggest challenge on Facebook’s plate is developing a viable mobile strategy. The question is: How? In recent announcements, the company has shown that it's thinking hard...
Today's roundtable had a couple of interesting businesses, but before I get to them, I want to underscore that entrepreneurs MUST gauge fundability before assuming that they can build their...
The necessity of having a clear and cohesive mobile marketing strategy has never been greater. Companies that do not have a mobile marketing strategy now are light years behind the...
Mobile marketing company Tapjoy has had a tumultuous ride in the last year. It has been bounced around by Apple and its App Store terms of service, has gone to...
Today's roundtable brought some core issues up for debate regarding media startups that are focusing largely on Content and Community features and expecting to get funded. So, I would like...
At today's roundtable, we discussed three major trends and opportunities for 2012 and also worked with an entrepreneur from Europe.Social ContactsOur audience of readers is full of entrepreneurs. And what...
From the folks who brought you the Pivot Conference and Hasai Marketing comes an infographic that tells the story of 7 companies that, you guessed it, made significant pivots in...
I know that many, many entrepreneurs are feeling dejected because of investor rejections.Today, I want to share with you a story of an amazing entrepreneurial team led by Alex Bouzari,...
During today's roundtable, we had a lot of discussion around nonprofits and for-profits.Foundups: Michael Trout, from Fukui, Japan, pitched Foundups, which he claims will be a platform for open corporations....
"Here's to the crazy ones, the misfits, the rebels, the troublemakers, the round pegs in the square holes ... the ones who see things differently. They're not fond of rules,...
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