The concept and acceleration of AI has come upon us faster than anyone thought possible. AI is blazing a trail with its impact in the lives of businesses as well as individuals. Now, in 2019, the functionalities and features that AI 0ffers has made it a trending and favorite actionable step in numerous industries. Realizing […]
These days, everyone seems to have an app or software idea, and thanks to the availability of custom software developers, it’s possible to make those apps a reality. Software development is something you can learn, but it takes years of experience (and oftentimes a team of collaborators) to create a functional finished product—and most aspiring […]
Years back, the idea of “remote employee” and “work from home” seemed so hare-brained. But not anymore. Today, you can be sitting at home, enjoy having a cup of freshly brewed coffee and work as a full-time employee for a company 7,814 miles away. And it’s not just about you or your team—this is happening […]
The number of mattress brands is expanding rapidly. How do established mattress companies stack up in the age of straight-to-your-door competition?
Many organizations see PR as free advertising. The assumption that PR is advertising is evident with the core PR success metric being Advertising Value Equivalency (AVE). It’s no wonder that more and more organizations are focused on telling their brand story through PR. US data even tells us that there are 6 PR Pros for […]
Working remotely is increasingly becoming a part of the company culture all over the world. Technological leaps in the past years have led to an overhaul in the traditional workplace definitions and paved the way for flexible work. According to Gallup report on State of the American workplace, 43 percent of the workforce spent at […]
One of the popular ReadWrite posts discussed the 6 emerging cyber threats to look out for in 2019. These threats call for more robust security tools and strategies to protect our data. Also, the rapid rate of advancement in cyber threats deems it necessary that we constantly adapt to developments in the cyber world. Browser […]
Our planet supports a multitude of ecosystems like forests, coral reefs, rivers, and lakes that are crucial for human life. These ecosystems maintain complex relationships among many different types of organisms that produce breathable air and enhance water resources for our use. Human activity damages these ecosystems causing unpredictable changes that affect climate. IoT has […]
Our company had enough of the traditional motivational posters that grace many office walls. We were looking for something entirely different that matched our fun and diverse team. In our hunt to see what other wall was out there, we came across Inktuitive and purchased some of their unique designs. Here’s what I discovered after […]
While link building remains one of the most prominent signals for obtaining high organic search engine rankings, search engines continue to deliver less organic results on a year-over-year basis. Advertisements drive revenue and the incentive for search engines to manipulate results in their favor. Even if more searchers once preferred organic results over paid, search […]
The Internet of Things (IoT) is fast evolving as a service and revenue generator in a hyper-connected universe. While IoT is already churning out an enormous volume of data every day, it is only a fraction of what is likely to come up in the next ten years. IoT is the buzzword for market researchers […]
Which sales and marketing tools are right for your company? Sticking with tried-and-true performers while saying “no” to the rest may be the best strategy.
Social media has always made it possible for businesses to communicate with audiences. Live streaming has made that communication two-way. Businesses can talk to an audience, and that audience can use the comments to interact with the broadcaster. There are three top tools to broadcast to Facebook Live. A broadcaster on Facebook can ask questions, […]
Sales is a difficult job with representatives working long hours to meet demanding quotas while keeping clients loyal and returning for repeat business. While good sales reps remain dedicated to hitting their company’s goals, the chance for employee burnout while doing so is high. There are seven strategies that boost sales productivity. You’ll need strategies […]
Pyze, today, announced a $4.6M funding round to scale its business. Pyze has developed the unique ability to embed business services like cross-platform user behavior analytics, AI-based user segmentation, and marketing automation as native extensions to any Digital Platform. The round was led by Illuminate Ventures with participation from Benhamou Global Ventures and Correlation Ventures. […]
Companies that fail to anticipate cyber threats court disaster in the form of brand-damaging breaches, fines, and lawsuits.
The pace of technological progress has never been faster. In a mad rush to innovate, companies have sought out better and more efficient ways of getting things done. Instead of having large departments that are kept in silos, unable to exchange information rapidly, many businesses are adopting more modern schemas. Craft teams can ensure your […]
The world’s major technology players now have nearly unbridled access to more consumer information than ever, and in some cases, they’ve abused that privilege in the most horrific ways possible. When the concept of the Information Superhighway first went mainstream, the public had no idea that the flow of data would go both ways. Moreover, […]
The first time self-driving cars were introduced to the world, it was through science fiction films and television of yesteryear. For self-driving systems, infrastructure and industry efficiency are everything. Today, however, they’re a reality, and they’ve taken the Fourth Industrial Revolution to wild destinations. Consider the man who recently traveled 30 miles on a California highway […]
As a savvy marketer in the digital age, you always need to stay up-to-date on the latest advancements in the world of technology, business intelligence, and analytics. You need to find better ways to refine your target audience with the help of your digital marketing campaigns. Predictive analysis tells you how to turbo charge your […]