Kambi Group, a sports betting technology provider, has extended its turnkey sportsbook contract with the LeoVegas Group until 2027.
The agreement allows LeoVegas, a subsidiary of MGM Resorts International, to continue to use Kambi’s extensive sportsbook offering while transitioning to its proprietary platform.
In addition, the extended agreement includes Kambi’s Odds Feed+ product, which will be integrated across LeoVegas’ portfolio of brands, including LeoVegas, BetMGM, BetUK, and expekt.
Odds Feed+ is a premium service that provides operators with access to Kambi’s high-quality odds data and trading capabilities, giving those betting brands further options and flexibility to manage their sports betting service.
The enhanced capability is designed to assist operators like LeoVegas to further strengthen their position in various regulated markets globally.
Werner Becher, Kambi CEO, stated: “Our valued partnership with LeoVegas dates back almost 10 years, and we are proud of the success we have achieved together.
“While we look forward to another two years of Turnkey provision, it speaks to the quality of our trading capabilities that LeoVegas also secured access to our Odds Feed+ solution, taking our partnership into a new phase.”
Kambi is pleased to announce a multi-year Turnkey Sportsbook extension with LeoVegas Group, alongside a new Odds Feed+ agreement.
The new Turnkey Sportsbook partnership will run until the end of 2027 as LeoVegas continues the migration to its proprietary sportsbook platform,… pic.twitter.com/YgsU3wy9p0
— Kambi (@KambiSports) July 8, 2025
Mutual growth since collaborating in 2016
On Tuesday morning, as the news of the deal emanated in Stockholm, shares in Kambi Group plc spiked by 2.39% at SEK137.20 per share.
Kambi and LeoVegas first collaborated in 2016, with the former providing all the required technology to power the sportsbook of the then-fledgling brand. The subsequent years have seen massive growth for both entities, with MGM Resorts acquiring the gambling platform for around $604 million in 2022.
LeoVegas recently confirmed the appointment of Mattias Wedar as the company’s new CEO, taking over from Gustaf Hagman, who departs the role after 14 years.
The latter has recently been focused on creating expansion opportunities for LeoVegas’ sports betting division, including Tipico US.
Hagman was instrumental in the development of LeoVegas over the years as a co-founder of the Swedish gaming firm, alongside Robin Ramm-Ericson. He has led the company beyond its home market to expansion across the Nordics and other European markets, including the Netherlands and the United Kingdom.
Image credit: KambiGroup
