Author, entrepreneur and early Apple veteran Guy Kawasaki talked to ReadWrite Editor-in-Chief Dan Lyons at the second ReadWrite Mix event about how he lived in fear of being publicly humiliated by legendary Apple co-founder Steve Jobs. Far from being a Zen Master, Jobs ruled with an iron fist. “With hindsight,” Kawasaki said, “Fear drove great accomplishment.”

See ReadWrite Mix: Guy Kawasaki Talks Apple, Google & The Book Business