Home Free Webinar on Social Technology Today

Free Webinar on Social Technology Today

You’ve probably heard people talking about the new “it” book: “Groundswell: Winning in a World Transformed by Social Technologies.” The book discusses the current trend of people using online social technologies like blogs, social networks, and podcasts, among other things, and how enterprise must learn to embrace these tools. Along with describing how the public’s use of these technologies impacts businesses, the book also provides tools from Forrester to teach companies how to embrace social media as part of their business strategy.

For anyone interested in social media’s impact on business, Groundswell is a great read. If you want to learn more on this subject, then you may be interested in Forrester’s free webinar on the topic today. The authors, Charlene Li and Josh Bernoff  will be discussing the core ideas laid out in the book as well as “going through the frameworks and strategies needed to approach and thrive in the groundswell.”

On the agenda:

  • What process should companies use to create social strategies?
  • What business objectives can be achieved with Web 2.0 technologies?
  • How should you get started?

Going through the sign-up form, it’s obvious that this seminar is aimed at business and not just the casual user, as the questions do pertain to your industry, job role, etc., but it definitely sounded too interesting to pass up. The webinar is today at 11 ET/8 PT and you can sign up here.

Update: Watching now…interesting stuff here!

About ReadWrite’s Editorial Process

The ReadWrite Editorial policy involves closely monitoring the tech industry for major developments, new product launches, AI breakthroughs, video game releases and other newsworthy events. Editors assign relevant stories to staff writers or freelance contributors with expertise in each particular topic area. Before publication, articles go through a rigorous round of editing for accuracy, clarity, and to ensure adherence to ReadWrite's style guidelines.

Get the biggest tech headlines of the day delivered to your inbox

    By signing up, you agree to our Terms and Privacy Policy. Unsubscribe anytime.

    Tech News

    Explore the latest in tech with our Tech News. We cut through the noise for concise, relevant updates, keeping you informed about the rapidly evolving tech landscape with curated content that separates signal from noise.

    In-Depth Tech Stories

    Explore tech impact in In-Depth Stories. Narrative data journalism offers comprehensive analyses, revealing stories behind data. Understand industry trends for a deeper perspective on tech's intricate relationships with society.

    Expert Reviews

    Empower decisions with Expert Reviews, merging industry expertise and insightful analysis. Delve into tech intricacies, get the best deals, and stay ahead with our trustworthy guide to navigating the ever-changing tech market.