Ravit Lichtenberg from Ustrategy.com

Ravit Lichtenberg is the founder and chief strategist at Ustrategy.com â a boutique consultancy focusing on helping startups succeed.

Ravit works with CEOs to create product offerings that makes sense to customers and VCs, develops differentiation strategy, creates superior user experience, and helps companies get funded. Ravit authors a blog at ravitlichtenberg.com

Posts by Ravit Lichtenberg from Ustrategy.com

Wednesday, 15th December 2010

10 Ways Social Media Will Change in 2011

With more than 550 million people on Facebook, 65 million tweets posted on Twitter each day, and 2 billion video views each day on YouTube?, social media has become an integral part of our connected lives. But this is just the beginning. For the past two years, I have been forecasting the evolution social media will undergo. Key trends for 2010…

Ravit Lichtenberg from Ustrategy.com comments

Thursday, 10th December 2009

10 Ways Social Media Will Change In 2010

This time last year, I wrote about the 10 ways social media will change 2009, and while all predictions have materialized or are on their way, it has only become clear in recent months how significant of a change we've seen this year. 2009 will go down as the year in which the shroud of uncertainty was lifted off of social media and mainstream…

Ravit Lichtenberg from Ustrategy.com comments

Sunday, 19th July 2009

Open Source and Social Media: Community, Collaboration, Freedom

To most people, the term "open source" immediately conjures an image of two geeks sitting in a dark room (probably a basement) -- curtains drawn, McDonald's remains strewn across the desk, and 42 oz sodas within arms' reach -- coding away at their computers, listening to Linkin Park or a game soundtrack. People automatically associate it with…

Social Ravit Lichtenberg from Ustrategy.com comments

Thursday, 18th June 2009

Enterprises and Social Media: 5 Must-Haves

Corporations know that their relationships with customers are drastically changing as a result of the new capabilities made possible by Web 2.0 and social media. Customers increasingly expect to engage with brands instantaneously and satisfactorily. They no longer tolerate long delays in response, live operators buried down the 1-800-line call…

Enterprise Ravit Lichtenberg from Ustrategy.com comments

Tuesday, 31st March 2009

What's Wrong with Facebook? When Strategy Fails to Meet Execution

Over the last few weeks, Facebook has been rolling out its latest redesign. Within days of the first changes, a polling application on Facebook showed that 94% of the 634,484 users who took the poll hate the redesign, and some 1.7 million users signed a petition to bring back the old design. Author: Ravit Lichtenberg is the founder and chief…

Social Ravit Lichtenberg from Ustrategy.com comments

Tuesday, 27th January 2009

10 Ways Social Media Will Change in 2009

"Social media" was the term du jour in 2008. Consumers, companies, and marketers were all talking about it. We have social media gurus, social media startups, social media books, and social media firms. It is now common practice among corporations to hire social media strategists, assign community managers, and launch social media campaigns, all…

Social Ravit Lichtenberg from Ustrategy.com comments

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