When Mobile, Location and Content Converge - I'll Have a Guinness

It's almost a decade ago now that the 2002 film Minority Report showed the moral majority what the future will look like in 2054 when mobility, geo-location and targeted content technologies merge. While the movie looks at various elements of the digital future, the biggest 'ah ha' moment for both privacy advocates and marketers alike happens…

Ian Truscott comments