The IPO market may seem like a dim and distant picture for most entrepreneurs in the hardscrabble world of an early stage start-up. How about “making payroll” as a big strategic objective? Or maybe your objective is “get enough money to pay for hosting, coffee and Ramen”?
I started my career in enterprise software in the 1980s and after some years working in other areas (outsourcing and online media) I am back in the enterprise software game. This post is my reflection on what is different and what remains the same. I have focused this as advice to entrepreneurs building enterprise software ventures today.