Alex IskoldAlex Iskold was a Feature Writer for ReadWriteWeb from 2006-2009. He is the Founder and Chief Executive Officer of AdaptiveBlue, a smart browsing and personalization company.
His previous startup, Information Laboratory, was focused on applying the ideas of complexity science to software engineering. Alex and his team developed a tool, called Small Worlds, which automatically identified structural problems in large-scale software systems. After Information Laboratory was acquired by IBM, Alex worked in the IBM Automated Software Quality group as an architect.